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Overcoming writer’s block for bloggers

23rd January 2012 |

Psychological Reasons for BloggingWe have all heard of the notion of writer’s block, so don’t be surprised to find that there is also what you might call “blogger’s block”.

You may already know that kind of feeling. These are times when you feel that you cannot seem to start blogging anything. That everything is so clouded and you cannot begin to write one single word. How could this happen when you were so good at blogging before? Why is it that you cannot get one word written? And the more you think about blogging, the more you are not able to blog.

What is the best thing to do when you find yourself situations like this? Below are ideas that you might find helpful during your “cannot seem to blog” days.

1. Do some blog reading
Go to some blog sites and read what is posted there. If possible, go back over blogs that were your past favourites. Or you could also visit some least favourite ones…! By doing this, you will be able to get ideas on what to write about. Maybe one or to things that you come across will trigger something in your brain. You might be able to find a topic that you want to blog about but has forgotten already.

2. Have a look at your own blog
This is one of the best ways to find a topic to write about. Since this is your site, you might notice aspects you have written about before but which need revisiting. This is also the best time to check out links that are put into other posts. Have a look at what they are about and it may trigger a new idea

3. Check out the news
Even though your blogging may not be related to news, current events or politics, there is nothing wrong with checking out what is happening to the world lately. Sometimes, these things tend to have a link to what you are blogging about.

4. Blog randomly
Look for a word or topic. Then begin writing about it. You can also do this with pictures. Check out photos and think of something to write about it. If those things do not seem to work for you, you can search for creative or journal writing software to help you with your writing problem. Words and pictures are sometimes all you need to unblock your writing.

5. Think about an extraordinary topic
For example, you can research about inventions and inventors. What was the first car ever invented? Anything that you fancy. You can look for them at online resources like encyclopaedias and almanacs. When you finally have the answer, start blogging about it. You never know, maybe some people are thinking of the same things and you have somehow provided them with answers. Besides, it also fine to drift off from your usual topic once in awhile. Your readers might like the refreshing change too.

6. Do something you have not done before
If you cannot think of something new, any blogging related things will do just as long as you have not done them to your blogs before. Put pictures into your blogs. Add videos, record a podcast or add other unique features. It is all up to you. You don’t HAVE to write…!

7. Forget about blogging for a while
This might be one of those times when your mind and body is in need of a break from writing. Get outside. Go to the beach or go shopping. Anything that will take your mind off blogging. You just might feel refreshed and ready to start blogging once you get back up in front of your computer.

There are a lot more ways of getting rid if your blogging block but these are a good start.

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Achieving Marketing Success On Your Blog

3rd January 2012 |

By TJ Philpott

Achieving marketing success as a blogger requires a different strategy than that of an Internet marketer that uses a website! Building a blog for the sake of earning an income requires a much more subtle approach! The Internet marketer who uses a website for their business platform utilizes a strategy that is more aggressive and therefore prone to get results quicker! For anybody considering building a blog for the purpose of earning an income here is a look at the 3 main components of a successful strategy!

Supply Useful Information

This is your attraction, at least initially, and this is how you get referrals and even create a buzz! Your success at building a blog revolves entirely around the quality of the content you post! Regardless of whether you’re blogging for the sake of earning an income or simply for personal reasons you must offer good information to attract readers! You must also be consistent in your efforts so that people will return to your site thereby developing a loyalty which ultimately is what you want and definitely need!

Passion

The single biggest mindset difference between an Internet marketer and a blogger is the degree of passion they need to succeed! Blogging involves a more concerted and sustained effort in regards to continually creating fresh content to keep the site alive! On the other hand Internet marketers that use a website do not have to update the content on their sites nearly as much and need to simply focus on traffic generation! Generating traffic is a more ‘mechanical’ task as compared to the passion it takes to create interesting reading material for a blog!

Patience

Building a blog involves attracting new visitors and then ‘enticing’ them to return. This is the only way their loyalty can be gained and it is a process that takes time which of course requires patience. Remember, the only way to get readers to keep on coming back is to keep on offering fresh new updates and this loyalty is what you’re counting on if earning an income is your goal! The long and short of it is that you may not even see results for a while but you’ll still need to be investing your writing efforts! This takes patience and lots of it!

Becoming a marketing success as a blogger involves a more subtle strategy than that used by an Internet marketer using a website! This approach as a result takes more time before a blogger can expect to start earning an income and involves 3 key components as discussed above! Blogging for the sake of earning an income is not for everybody and will require patience! On the other hand if you have the passion and patience then building a blog for money making purposes is something tailor made for you!

Article Source: http://www.articlesbase.com/blogging-articles/achieving-marketing-success-on-your-blog-5533744.html

About the Author

TJ Philpott is an author and Internet entrepreneur based out of North Carolina. To learn more about achieving marketing success with your blog and to also receive a free instructional manual that teaches valuable niche research techniques for your online marketing needs simply visit:http://blogbrawn.com/

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Publishing A Blog Post People Remember

20th December 2011 |

By TJ Philpott

When publishing a blog post you want it to be something that will spark a positive reaction from readers! Most popular blogs are able to capture the attention and interest of their visitors thereby compelling them to return hence their popularity! The question here is what it takes when writing content for your visitors to get them to return and gain their loyalty! The measure of any successful blog after all is the loyalty the readers have for the site itself and this starts with ‘enticing’ their return!

Here are 3 things you can do when writing content to make your posts something that tends to attract people!

Intriguing Beginning
Capture the interest of your reader immediately! Of course this has a lot to do with the topic you selected but word your opening in a way to perk their interest! In most cases when writing content your intention is to offer some type of information that is of benefit to viewers! The introduction of your post can immediately inform people of what they can expect in terms of benefits from reading your update! In this way you’re grabbing their attention which will help to keep then reading!

Remain Positive
Always focus on how attainable, realistic or simple your topic is in terms of how it may relate to readers. Negativity is one of the very best ways to drive people away! Maintaining a positive tone regardless of what you are posting helps keep people upbeat and is one of the best ways to build a strong following and successful blog! Think about it for a moment, what is the attraction of reading about negative issues, opinions or attitudes all the time, people want to be happy and not discouraged!

Motivating Ending
Remind people of the benefits they stand to gain or the ease of which they can accomplish what it was you presented to them! Always leave your readers smiling or feeling good about themselves, their possibilities or their situation! Everybody is always looking for encouragement of some sort so remember to always end your updates with an encouraging word! This is a great way to get folks to return and a tactic most popular blogs use to build their following!

Publishing a blog post should always be done with the intent of getting readers to return for more! Most popular blogs have a knack of posting updates their followers enjoy and/or benefit from which of course is the source of their popularity! Writing content that will achieve this however does not require any mystical talents or skills but rather appealing to people on a very basis level! The 3 suggestions discussed above focus on quickly getting to your point, which of course needs to be of interest and/or benefit to visitors! From there you simply want to keep it ‘upbeat’ and make others feel good about themselves or their circumstances since why else would they consider returning! By doing so readers will return giving you the loyal following needed to claim yours a successful blog! Writing content in this way will not only have a positive affect on the mindset of your visitors but most likely yours as well!

Article Source: http://www.articlesbase.com/blogging-articles/publishing-a-blog-post-people-remember-5493183.html

About the Author
TJ Philpott is an author and Internet entrepreneur based out of North Carolina. To learn more about publishing a blog post people remember and to also receive a free instructional manual that teaches valuable niche research techniques for your online marketing needs simply visit:http://blogbrawn.com/


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How Digital Content Marketing Impacts Natural Search

21st September 2011 |

Digital Content Marketing is essentialIn the early days of the Internet, when search engines were a new concept, programmers came up with algorithms that allowed web surfers to search for content that was relevant to their initial query, comparing the search terms entered against the content on any given page. Early Internet searches threw up relevant pages, which had been created almost in a vacuum as content for content’s sake, before terms such as “search engine optimization” had been invented.
   
Inevitably, of course, the marketers quickly caught on and working from their knowledge of the importance of keywording began to tailor their Internet content to be search engine friendly, in the hopes of pushing their client’s pages up the results pages of giants such as Google and Yahoo – thus content marketing was born.

What is Digital Content Marketing?
Content marketing is the practice of using web content as a tool to attract Internet users to pages offering information on products and services. Using carefully crafted copy, web content marketing can help to improve the visibility of your website and, in turn raise the profile of your business.
The term digital content marketing covers a wide range of SEO practices including:

  • On site optimisation using relevant keywords and quality content.
  • Backlink creation – through the use of article marketing, guest blogging and social media.
  • Paid for PPC (Pay Per Click)advertsing campaigns targeting relevant keywords.

How Does Web Content Marketing Impact on Natural Search?
In the early years of SEO two distinct camps of content marketers emerged – the ethical, or “white hat” SEO practitioners and the more edgy “black hat” operations. Both urged their clients to pay heed to the demands of the search engines.

However, black hat operations such as keyword stuffing, disguising non-contextual keywords against identically coloured backgrounds and the such like soon resulted in a skewing of the quality of the search results returned by engines, while a number of sites also began to emerge whose success was based almost entirely on their SEO efforts, rather than on the quality of their content.

That is until 2011 when Google hit back with the mighty Panda – an algorithm update that shook the Internet community to its core – knocking previously high ranked sites off the top pages of search results and emphasising the importance of high quality web content.

Why Should You Worry About Digital Content Marketing?
Post-Panda, web content marketing is more important as ever, with more and more companies who had previously been able to hit the top of search results with little effort now turning to professional marketing services to create cohesive content marketing strategies that will stand the test of time. In the age of quality content, web content marketing is about more than just a few well placed keywords on a landing page – it is the careful craft of creating and placing copy not only on the target site but also across the web on reputable and relevant sites in order to create a big picture reputation that is recognised by search engines such as Google and rewarded with first page search results for the company in question.


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8 Ideas for Blog Posts

3rd June 2011 |

Author: Nick Cobb

For my copywriting blog, I’m always looking around for new ideas for blog posts. If I want people to read my blog and enjoy it, my posts can’t all be the same. It’s important to have variety!

So if you have a blog and you’re running a little short of inspiration, here are 8 ideas for you…

1. Advice and Tips: Many people online will be looking for a solution to their problem, and whatever niche you’re involved in, you need to identify those problems and then offer solutions. Therefore, posts showing people how to make more money, how to lose weight faster, how to build muscle quicker etc, will get your targeted market flooding towards your blog in droves.

2. Comparative Reviews: This is another great idea for a blog post, and it will lend credibility to your blog, as well as provide your readers with a useful comparison of products. Let’s say you have a blog all about digital cameras, for example. You could take two competing models and test them out. You could then post your results as a blog post, giving your opinions about the respective cameras and the pros and cons of each.

3. Interviews: This is a great way of generating good quality and relevant content for your blog, and it’s not as difficult as you might think. Let’s say that you have a stamp collecting blog and you happen to know who the #1 collector is in the U.K. You could simply ask them if they wouldn’t mind contributing to your blog by answering a few questions via email, and you could then turn that interview into a fantastic blog post. Trust me, they’d be more than happy to do so!

4. Current Trends: Another useful place to visit for ideas for blog posts is Google’s Hot Trends page, which you can find at Google.co.uk/trends. The great thing about this page is that it compiles a list of the most-searched terms in the last hour, so it really is an up-to-the-minute resource! Similarly, eBay Pulse is another good place to look, and you can find it here: pulse.ebay.co.uk. You’d then know for sure that your blog post would be relevant to the time, and would be of great interest to a lot of your readers.

5. Fun Posts: Whatever your niche may be, nothing gets visited more or linked to quicker than a great joke or a funny story! People love to be entertained and niche-related humour can do wonders for a blog. You only have to look at the amount of joke and humour blogs that are currently out there on the web to realise how beneficial it could be to your traffic levels.

6. Share Your Findings: Let’s imagine that you’re currently running a blog to do with Internet marketing, and you’re conducting a split test of two different headlines on one of your sales letters. One of these headlines includes a particular word that the other doesn’t, and subsequently improves your conversion rate by 10%. This piece of research would make a fantastic blog post, and your readers would love you for sharing it!

7. Write Lists: These can be one of the EASIEST blog posts to create, they can take literally seconds to write. If you have a celebrity blog, for example, you could put up a post titled “The 10 Most Shocking Haircuts in Hollywood!” and then find pictures of celebrities with terrible hair to form your list. Alternatively, if you have a copywriting blog like mine, you could write a post titled “The 8 Most Common Sales Letter Mistakes.”These sorts of posts would be very popular and would probably receive a lot of comments too!

8. Post Links to Videos: All you need to do here is direct your readers to the latest useful, funny or interesting video in your niche, so you literally only need to write a few words! If you have a blog all about food and nutrition, for example, and you’ve come across a really helpful video on YouTube, or even a ridiculous video from someone who claims that doughnuts can make you slim, then you can share it with your blog readers really easily. And remember, the funnier or more controversial the video, the more viewings it will receive and the more comments you’ll see on your blog.

So there you go! Those eight ideas for blog posts should keep you going for a long, long time. Most of them will never run dry so should always have something in mind to post about.

Article Source: http://www.articlesbase.com/blogging-articles/8-ideas-for-blog-posts-4853807.html

About the Author

Nick Cobb is a freelance copywriter, online marketing consultant and the founder and Managing Director of Write For You Ltd, a copywriting agency based in London, England. His principal website; My Freelance Copywriter provides a wide range of copywriting services to domestic and international businesses, while his sister site; Red Hot Sales Letters, is dedicated to producing profit-pulling sales copy for online marketers.


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