Just a couple of months back, the presenter and public speaker Jeremy Jacobs didn’t have a blog. Now, he has a vibrant, well designed, readable and interesting blog that is clearly attracting readers. In the time he has been writing his blog, his web site has risen over one million places in the Alexa rankings. Equally he is reaching more people with a substantial 300% increase. This just shows the power of blogging. Jeremy’s site is a great example of what you can achieve – follow his example and you will clearly do well. In short, set up a blog, start writing and see your web site’s popularity increase substantially and quickly.
Is Six Apart blogging company ready to sell?
Today’s UK Sunday Times newspaper reports that Mena Trott, the co-owner of Six Apart (who produce TypePad and Movable Type) would be prepared to sell the company for less than $1bn. She also reveals that she wants a family and is going to review the future of the company this year. The article also reports that the blogs written by Times journalists and columnists are all run on Six Apart systems – indicating a close link between the two companies. Perhaps today’s article about the “couple who made the big time in blogs” is the first shot in the PR campaign to make the Trotts even richer? With the ever increasing popularity of blogging, the dominance of Google’s Blogger and the technical complexities of WordPress, the products from Six Apart are well poised to become even more important. However, they probably need mass investment from a larger media partner. Now just a thought…who owns the Sunday Times? And gosh…! He also owns MySpace…I wonder what developments for Six Apart may be around the corner?
Berkshire Businesses Realise Importance of Blogging
I’ve just got back from a meeting of the West Berkshire Business Club where I spoke about blogging for small businesses. I was asked several questions about the way to set up blogs, how to get visitors and how to make money from them. There was only one person in the room who already had a blog of their own, but it was clear there was real enthusiasm for blogging amongst the members. That’s because they can see the value of having a blog to help boost their reputation and create new business. By the end of my talk there were people ready to set up blogs on their business, their home life, as project management tools and so on. One person even told me they were going to set up a blog in praise of their mother-in-law…now that’s dedication!
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