Twitter can be used in a variety of ways by speakers and those conducting conferences, seminars and workshops. This guidebook provides several ideas for using Twitter "live" during meetings of all kinds and to enhance a speech. Speakers and meeting organisers can also use Twitter to promote events and deal with post event follow up. This report provides some useful ideas and links for anyone involved in meetings and live events.

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"Make Your Website Work" is a brilliant booklet from the experts at Google. That's right - Google "conversion specialists" have prepared this FREE booklet especially for you to be able to convert website visitors into buyers. There are 10 Steps in this booklet from making your home page useful to the kind of product details you need to include. Anyone who sells anything from their website should get this booklet. It is full of practical examples and clear hints and tips.

 

 

 

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Forums were the original "social networks" on the web. Prior to their invention we had "bulletin boards" of course and before them a part of the internet called "newsnet" where people could ask questions, post information and get advice or support. Nowadays it might seem that Facebook or Twitter has superceded this kind of community. But you'd be wrong. Research shows that 28% of people are actively engaged in using online forums - and, importantly, they tend to have high levels of confidence in the material on these forums. In fact, taking part in forums is the second most common activity on the internet after watching video. Businesses that ignore forums are therefore missing out on a potentially huge audience.

This report provides insight into the world of forums and gives suggestions as to how you might capitalise on them and use forums to further your business success.

The report is produced by PostRelease - the specialists in online forum advertising - and is available here with their permission.

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You cannot really benefit from any kind of online advertising unless you conduct a split test. This helps you compare one advert against another and see which one produces the best results. You can use split testing to check headlines, adjust copy, vary calls to action and determine which is the best image to use. In fact, without split testing for online advertising you are largely guessing. This report is a compilation of some of the best advice on split testing you can find. Edited by Graham Jones and written by a group of experts in online advertising, this free booklet will provide you with the advice you need to ensure you can conduct effective split tests. Add a comment

"Twitter is Not Just About Cheese Sandwiches"is the latest book from Twitter expert, Mark Shaw. This book will show complete novices to Twitter exactly how to get going. Plus anyone who is an "old hand" with Twitter, it provides some useful reminders and prompts to help you make sure you are getting the best out of Twitter. It's free to download - and it is beautifully designed which helps enhance the easy-to-read material very well indeed. So, what's holding you back from downloading it now....?
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