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"De-clutter" your web siteDon't load your web site with a lot of high tech clutter. Your visitors may miss your whole sales message. Haven't you ever visited a web site which had graphic ads, text scrolling and flashing words all crammed together? If you have, it was likely you found it confusing and hard on the eyes and you just said ‘forget it’. Labels: web Email this story to your friends: Hook your web site readers with emotionDon't forget to use words that create emotion. All people have emotions; people will have more interest when they are emotionally attached. Use words like mad, happy, angry, sad, excited, scared, surprised, etc. For example, "Imagine how happy you will be when you can finally afford taking that exotic cruise!" Email this story to your friends: Sell extra content for free productsMake extra profits from selling monthly updates of your free products. You could sell, for instance, "never-before-released chapters" of your free e-book. You’ll have a lot more people reading your e-book and seeing your ad because it's free and because you allow others to give it away. But you can make money from it by selling extra content. Email this story to your friends: Tell people storiesTurn your web site content into a story format. People will want to keep reading to find out what happens at the end of the story. For example, you could say, "On Tuesday, June 15, 2007, I was driving to work and...." Another example, "Just the other day I was at the shops and..." Labels: web Email this story to your friends: Keep creating new productsMake sure you're always creating new products and services or improving old ones. Most products or services won't stand the test of time online. You could hire a focus group to get ideas on how to improve one of your existing products, or to think up ideas for new ones. Labels: products Email this story to your friends: Make your visitors feel goodTell people what they're thinking and feeling as they read your web site. Most people will actually experience the feelings. Your statements should help sell your product. For example, you could say, "As you are reading this ad, you begin to think about a life without debt." Email this story to your friends:
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