Vocus Webinar with David Meerman Scott: Real-Time Marketing and PR

“Wake up, its revolution time!” wrote David Meerman Scott (http://www.twitter.com/dmscott) in his new book Real-Time Marketing & PR (http://www.davidmeermanscott.com/books_real-time.htm). “Gone are the days when you could plan out your marketing and public relations programs well in advance and release them on your timetable. It’s a real-time world now, and if you’re not engaged, then you’re on your way to marketplace irrelevance.”

Indeed on the heels of social media, the world is operating in “real time” which brings both new challenges and new opportunities. This is why Vocus (http://www.twitter.com/vocus) (NASDAQ: VOCS) is hosting a free Webinar (http://w.on24.com/r.htm?e=247061&s=1&k=5690BA3F1E56849DCEDE06A1008BE26D&partnerref=PR) with the person who literally wrote the book on the concept.

On, Tuesday, October 12th, at 11.30 a.m. ET, David Meerman Scott will show you how to promote, protect and build your brand in “Real-Time.” On this Webinar you’ll learn how to:

  • Monitor and react to what matters, when it matters.
  • React and respond to sentiment and buying signals by increasing your interaction to build more rapport with your customers
  • Develop a culture of tact and speed throughout your organization
  • Generate media interest through personal contact and relevant content
  • Shape and influence stories AS they are being written.

To register for the Webinar, or for more information, please click on the following link: http://tinyurl.com/2d5zs4r (http://tinyurl.com/2d5zs4r)

Like this article?

Share on twitter
Share on Twitter
Share on linkedin
Share on Linkdin
Share on facebook
Share on Facebook
Share on email
Share via email

Other posts that might be of interest

Internet Psychology

Is your brain back to front?

British businesses will spend this weekend on tenterhooks as they wait for Monday’s announcement from the Government about the ending of lockdowns. For the past couple of weeks, the mutterings from 10 Downing Street suggest

Read More »
Internet Psychology

Can you do boring tasks?

Last week, not far from the M25 in Buckinghamshire, the biggest-ever boring machine in the UK started its slow churn through the Chiltern hills to dig a tunnel for the HS2 rail system. It will

Read More »
Fence painting
Online Business

When did you last paint your garden fence?

If you are a “big change” business, then you are like my garden fence. Leaving it unpainted for so long has created much more work, at a higher cost, than if it had been tended to every year. Ignoring reviews of your online activity for long periods also means you make more work for yourself and raise your costs.

Read More »