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Latest Blog Posts…

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Five ways to prove you are an expert

Customers trust you more when they believe you are an expert in your topic. Here are five ways you can convince them of your expertise.

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Is “big data” too big?

The Internet is enabling companies to produce vast amounts of data. But is it too much for our brains to cope with?

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Recent articles

Is an online persona the same as personality?

Marketing experts suggest we create “online personas” to represent all the different kind of people who might visit our websites. The argument is, that by creating these cameo portraits of different kinds of visitors we can deliver web experiences specifically suited to each kind of person. That’s a good idea. People spend only a few […]

Latest Downloads

HootSuite Social Media Management

HootSuite Social Media Management Booklet showing you exactly how to get the best out of this social media dashboard.

Recent Newswire Releases

Recent Media Appearances


Interviewed for Cosmopolitan magazine about psychology of online dating

Press Association

Interviewed by the Press Association for a forthcoming feature article on the use of social media during the recent troubles in France

BBC Radio Berkshire

Interviewed about the use of Twitter following the Paris shootings and bombings

Other Media Appearances

To see my full list of media appearances and interviews check out this link.

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