Click.ology is the psychology of online shopping. It is my latest book showing you how to engage with your online customers and sell even more to them. Click.ology reveals the psychology of why we click and what businesses can do to encourage more of us to buy online.
This book shows why we buy online and how Internet retail businesses can tap into that behaviour to sell more. With examples from online shops from around the world, this book also reveals the differences in online shopping behaviour in different cultures and exposes how global business can improve international sales if they adapted their online shops to suit local needs. Click Here for more information.