Latest Blog Posts from Graham Jones
Online advertisers are failing to make the most of mobile
Advertisers are spending money for almost no return. Mobile users are abandoning websites having clicked on a pay per click advert.
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Here’s why you don’t get comments on your website
Many people worry they do not get comments on web pages and blog posts. However, research suggests that’s a good thing as it shows what you write is valued.
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Are marketers going down the wrong road?
More and more businesses are using a greater number of channels. That means much of what they do is becoming invisible as it is ubiquitous.
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People prefer real world shopping because of the experience
Shopping online is stalling. People still prefer shopping in the real world. Why? This article explains the psychology behind online vs offline retail.
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It’s a myth that you can make money online
The vast majority of blogs, social media accounts and websites do not make any money at all. Most are a cost to the business.
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Forget video or blogging if you want to reach business leaders
C-suite business leaders are mainly interested in long-form written content and books. Videos and blog posts are of little interest.
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Is your website personality attractive enough?
As soon as someone lands on a web page, they get a “feel” for your site. But are you showing the most preferred personality traits?
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Five reasons you don’t need mobile access on The Tube (or any metro or subway)
Transport for London is talking to communications companies so mobile phone coverage can be extended throughout London Underground.
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Is communication getting too complex for brands?
Different categories of customers prefer alternative methods of communication. There is a complex array of methods of communicating required by brands.
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Well would you believe it? Donald Trump is right about Twitter
Political study shows how to get the most out of social media – and business people won’t like it. You need to do what Donald Trump does.
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Four Ways Google Plans to Fight Online Extremism
Google has announced a raft of new measures aimed at combatting extremist material. The internet giant has been one of several technology companies—including Facebook and Twitter— under scrutiny for how they deal with extremist content posted on their sites.
read moreHalf of all countries lack cybersecurity strategy: UN report
Only half of countries have a policy on cybersecurity.
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Destination Marketing: 4 Ways to Influence the Buyer’s Journey
The destination marketingbuyer’s journey is like no other. It shifts from search, to reading blogs, to booking a holiday. Find out how to influence the journey in this blog.
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10 Essential apps for e-commerce
Infographic showing 10 essential apps for ecommerce
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The impact of FOMO – the fear of missing out
Infographic showing problems of fear of missing out
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What are the best fonts for your website?
Infographic showing the best fonts for your website
read moreGraham Jones
I am a psychologist who specialises in Internet use and behaviour. I can help your business profit through a better understanding of the online behaviour of your customers and potential clients.Latest Media Appearances
Talk Radio Europe
Interviewed for Talk Radio Europe’s morning show about the psychology of the “Blue Whale” social networking “game”
Daily Mail
Interviewed for an article about the psychology of writing emails.
Press Association
Interviewed by PA for an article on the psychology of Twitter abuse.
Wave FM – Australia
Interviewed for a programme on Internet trolling.
Elle Magazine
Provided answers for article on online dating
Latest Newswire – Press Releases
Cybersecurity Market Worth 231.94 Billion USD by 2022
The Cybersecurity Market is growing rapidly because of the growing security needs of Internet of Things (IoT) and Bring Your Own Device (BYOD) trends,
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1 in 4 Couples Could See Their Holidays And Relationships Ruined This Summer Due To Social Media Addiction
Whilst on holiday, the biggest frustration comes from a partner’s often constant use of social media
read moreTeenagers and Higher-Income Households Most Likely to Struggle with Technology Addiction
One in three people find it difficult to take a break from technology, even when they know they should
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