A survey of 351 small business owners reveals that businesses budget modestly for digital marketing – which may be a mistake, according to industry experts.
Category: Internet Marketing News
Voice assistants set to revolutionize commerce and become a dominant mode of consumer interaction in the next three years
User spending via voice assistants is expected to grow as much as six times in three years
Only half of consumers think they can determine the safety and legitimacy of online shopping sites and 35% claim to have stopped an online purchase because of security fears
Study Reveals Blueprint for Marketers: Elevate Your Email Marketing with a Customized & Contextually Relevant Approach
The SendGrid commissioned study found that marketers crave an email solution to enable personalized experiences across the customer lifecycle
Content marketing has finally hit critical mass as marketers around the globe compete with an explosive news cycle
Brain scan study shows what makes people more likely to click following a TV advert
Study also reveals that social, mobile and email will drive the spending surge.
The Good Web Guide asked some of the judges of this year’s Website of the Year Awards what they expected to see in a winning site.
Businesses are increasingly using misleading marketing methods on social media, risking significant legal, financial and reputational damage.
Social App Empowers People to Share, Gather Feedback, And Refine Ideas within a Trusted Community
National pride among the factors that influence consumers’ willingness to buy local versus global products
A new study by Ebay Business found that seventy percent of online entrepreneurs are not able to profile their business on the Internet.
The fastest-growing middle market companies place the strongest emphasis on going digital, according to NCMM and Magento Commerce
Brand new 2016 B2B Digital bench marketing report shows what’s wrong – and how you can fix it fast.
New research shows that online articles enjoy a very short period of high traffic, followed by a sharp decline.
Millward Brown Launches Digital Behavior Analytics to Help Marketers Find More Meaningful Insight in the Digital Noise
Email marketing service provider Pure360 has released a new statistical report building upon its work in defining a “maturity model” for email marketing sophistication.
Kong is delivering a real solution to small businesses and retailers who want to develop their eCommerce business