About to go on BBC Radio Scotland’s “Call Kaye” morning phone in talking about how some websites appear to force us into buying things we don’t want…! How do they trick us into “upsells”?
BBC Radio Scotland
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If you want to increase your sales, your business needs to make it easy to find everything. That means reviewing how your web search works. It suggests you might need to reconsider the navigation structure of your website. It might even mean you need to distribute your content away from your site and have it on a variety of different platforms.