I was back on The One Show, the BBC TV magazine programme that is watched by 5m people a night on BBC1. I spoke about the impact the Internet is having on our memory.
Online Business
When did you last paint your garden fence?
If you are a “big change” business, then you are like my garden fence. Leaving it unpainted for so long has created much more work, at a higher cost, than if it had been tended to every year. Ignoring reviews of your online activity for long periods also means you make more work for yourself and raise your costs.
