Are you cut out to run an online business?

Self employment success characteristicsMillions of people run businesses online; indeed millions more run a website whilst holding down a full-time job in a bid to gain extra income. However, the vast majority of online businesses fail to achieve the expectations of their owners. Besides, there are an almost countless plethora of dormant business websites, where the owner started full of enthusiasm but gave up after a while.

One of the issues with running a business is personality. There are some people who are cut out to run their own online business – and other who simply will find it more difficult.

Research on self-employment or running a home-based business has been fairly consistent over the years. Ultimately the studies find that there is no single personality type associated with self-employed business success. There are lots of different types of people who seem to make a go of running their own business.

However, there are a few characteristics which do seem to be quite important.

1. Curiosity
People who are curious tend to stick at self-employment for much longer than those who are not always poking their nose into things…! The problem for the curious individual and the online world is that curiosity can take you off track; you’ll get side-tracked into fascinating blogs and social networking discussions. So curiosity can help you run your online business for longer than people who are not so curious, but it can be a negative influence on the success of your work because it helps you lose focus.

2. Independence
The individual who has a strong sense of independence is the kind of person who sticks at self-employment for longer. In fact, an independent streak makes it much more difficult for people to be employed. They dislike being told what to do, they don’t want to follow a set pattern or rules and they want to be in control. None of that makes it good for them to have a boss…! But independence online can also be a problem; instead of doing things the way that works, independent people frequently want to do things “their” way, which means a lot of “re-inventing the wheel” happens, wasting time of the self-employed person.

3. Tenaciousness
The self-employed person who succeeds tends to have a tenacious streak. They don’t let go or give up easily. This is essential for someone running their own business because it means they keep “at it” until they succeed. But once again, this can also be a problem for the online business owner who ends up being so tenacious trying to get some piece of online software to achieve something they spend fruitless (and wasted) hours in their attempts.

These are the three key characteristics which research shows will help you succeed in self-employment. But online you need to be constantly aware of the potential negative consequences these aspects of personality may have on your potential for achievement.

Like this article?

Share on Twitter
Share on Linkdin
Share on Facebook
Share via email

Other posts that might be of interest

man searching
Internet Marketing Articles

Can you find what you are looking for?

If you want to increase your sales, your business needs to make it easy to find everything. That means reviewing how your web search works. It suggests you might need to reconsider the navigation structure of your website. It might even mean you need to distribute your content away from your site and have it on a variety of different platforms.

Read More »
Empty football stadium with no supporters
Internet Psychology

How well supported are you at work?

Yesterday I was transported back in time. I haven’t discovered time travel. Instead, my mind quickly flipped back to a meeting about three years ago that involved the same group of people. I noticed how

Read More »