When content is your business, an effective content marketing and distribution strategy is necessary to boost visibility and revenue.
MarketResearch.com maintains the most comprehensive collection of market intelligence products and services on the web. In an effort to drive additional awareness about new content, increase revenue through engagement, and to promote their new offerings to key influencers at trade publications and other media outlets, MarketResearch.com needed a content distribution strategy that would efficiently utilize their budget and deliver maximum ROI.
In a recently published case study, PR Newswire partnered with MarketResearch.com to prove that frequent distribution as part of a content promotion strategy is critical to sparking engagement and driving sales.
Download this report now and learn how content distribution can:
- Increase brand awareness with organic media pick-up, and elevate content in search;
- Boost engagement with click-throughs and social sharing;
- Create revenue through lead generation.
For the full details, download PR Newswire’s MarketResearch.com Boosts Visibility & Revenue: A Content Distribution Case Study.
Graham Jones is an Internet Psychologist who studies the way people use the online world, in particular how people engage with businesses. He uses this knowledge to help companies improve their online connections to their customers and potential customers and offers consultancy, workshops, masterclasses and webinars. He also speaks regularly at conferences and business events. Graham is an award-winning writer and the author of 32 books, several of which are about various aspects of the Internet. For more information connect with me on Google+