Other posts that might interest you:
- How inbound marketing puts the buyer in the driving seat We’ve decided to examine inbound and see why it works so well with the new psychology underpinning the modern buying process.
- What prevents you from understanding your customers? Business owners fail to get to grips with understanding their customers. But what is the real issue in understanding your customers?
- Is an online persona the same as personality? Marketing experts suggest we create "online personas" to represent all the different kind of people who might visit our websites. The argument is, that by…