I’ve just finished reading “Publish & Prosper” by DL Byron and Steve Broback. It is by far the best book on blogging I have read so far – and I’ve read a lot of books on blogging! This book shows what you need to consider when setting up a business blog. It is sensible, no-nonsense advice.
Graham Jones is an Internet Psychologist who studies the way people use the online world, in particular how people engage with businesses. He uses this knowledge to help companies improve their online connections to their customers and potential customers and offers consultancy, workshops, masterclasses and webinars. He also speaks regularly at conferences and business events. Graham is an award-winning writer and the author of 32 books, several of which are about various aspects of the Internet. For more information connect with me on Google+