I’ve recently joined ExpertSources which is a web site for the media. You list your expertise and your media capabilities and registered journalists can hunt you down for comments or interviews. In the past week I’ve had two calls from the media – one for a women’s magazine and the other from the BBC. Both journalists said they read my profile and realised I was just the person they were looking for. One of them even clicked on the link to this web site and that confirmed I was the right person she needed for the interview. So, if you want to get media attention for your Internet business, get yourself listed on media expert sites.
Psychology
Should you be worried that you might look like a bit of a drip?
If you were the Prime Minister, I doubt you would choose to make the most important announcement of your year standing in the pouring rain getting drenched. Whatever your political leanings, I suspect you reckon