Interesting how things develop. The fact that I appear regularly in the media appears to have been spotted by at least one (very well known, international) PR company. They called today and asked me to be an independent spokesperson on a project they are doing. What they want to do is route media calls to me so that I can talk about their work from an independent perspective. That will give their client third party endorsement. Even more interesting was the fact they didn’t appear to want to vet what I was going to say – true independence.
PR company calls for help
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If you are a “big change” business, then you are like my garden fence. Leaving it unpainted for so long has created much more work, at a higher cost, than if it had been tended to every year. Ignoring reviews of your online activity for long periods also means you make more work for yourself and raise your costs.
News reaches me this morning, showing that the past year of online learning has been much worse for students than many expected. In a thorough analysis of students who have been working online since last