Europe Sees Sharp Rise in Shopping by Mobile
Two Thirds (66%) of People in Europe With a Mobile Device Shopped Online in the Last Year – up From 58% the Year Before
Press Release Writer
The Future of Retail 2020
As the UK retail sector faces up to a tough new post-Brexit landscape, retailers must stay ahead of the factors influencing fast-changing consumer behaviour.
80% of British shoppers won’t purchase from online retailers that fail to list prices in sterling
80% of the British consumer public refuses to buy from websites that do not list their prices in British Pounds
Online retail prices fluctuate up to 18% throughout the week
The biggest mistake that consumers make when shopping online is assuming they already know where to find what they want at the cheapest price
YouTube Outperforms LinkedIn as Social Media Channel of Choice for Over 60% of Enterprises
Video rules among social media marketers and yields better results than pictures, promotions, and articles, according to new survey
Grandparents Are More Tech-Savvy Than You Think
The vast majority of people aged 60+ in the United States are not as tech-deficient as their millennial grandchildren might assume.
Media and entertainment companies poised to capitalize on increased opportunities from the Internet of Things
IoT will enable unprecedented levels of content personalization for consumers and new opportunities for advertisers
Brits would cut down on keeping fit to save their broadband
46 per cent of people would sacrifice their gym membership rather than their internet connection
Nielsen Consumer Neuroscience Unveils Trailblazing Ad Testing Solution
Nielsen’s Video Ad Explorer Delivers Unparalleled Consumer Insights, Predictive of In-Market Sales Behavior in Collaborative Study with CBS, Nielsen Consumer Neuroscience and Nielsen Catalina Solutions
Be transparent on social media or risk the consequences, CIM warns businesses
Businesses are increasingly using misleading marketing methods on social media, risking significant legal, financial and reputational damage.
Twitter – the newest teacher for twenty first century writers
Twitter is the ideal tool for regenerating twenty-first century writing, according to a recent study in New Writing.
Internet of Things Critical to Industrial Firms’ Success, Yet Many Still Unclear on Execution Strategy
Study reveals disconnect between business goals and implementation strategy; Security and legacy systems key concerns
Investment in social media is fading, report reveals
The popularity of social media channels as a tool to engage with employees is waning, according to a survey of over 500 Internal Communications (IC) professionals
GoDaddy Launches Flare: New App Brings Business Ideas To Life
Social App Empowers People to Share, Gather Feedback, And Refine Ideas within a Trusted Community
Microsoft and Facebook to build an innovative new subsea cable across the Atlantic Ocean
The new “MAREA” cable will help meet the growing customer demand for high speed, reliable connections for cloud and online services