Negative SEO: does it really exist?
After Google’s recent Penguin update, much has been written about negative SEO. Does it really exist and can it be used to hurt your website? What can you do to avoid problems?
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Official Google statement: ranking algorithm updates in April
Google has announced that they made 52 changes in April. Which of these changes are relevant to your website rankings?
Google releases two new ranking algorithm updates
Google’s Matt Cutts announced another algorithm update that targets web spam. What does this mean for your rankings and how must you react?
Have you received a Google Webmaster notice? Here’s what to do
Google sent many webmaster notification messages about unnatural links. If you have received such a message, here’s what you have to do to make sure that your website doesn’t get penalized
Google changes 50 things (+ to do list for your rankings)
In March, Google made 50 changes. What are the most important changes and do you have to change something on your web pages?
How to react to Google’s over-optimization filter
Google is working on a penalty for over-optimized websites. What does this mean for your website?
How to judge the quality of a backlink
What is a good website and from which web pages should you get links?
Useful Tips for Productive and Efficient Internet Searches
This article will demonstrate simple methods that will allow you to search the Internet more productively. The following tips are simple and time-saving methods that have proven to be effective.
The Difference between Translation and Localization
Translating websites is not enough. They need localization too if they are to succeed in foreign SEO.
How Google evaluates links
Changes to the way Google analyses links could affect your website rankings. How exactly does Google evaluate links?
Can you take the risk? How Google detects paid links
Backlinks are still Google’s most important ranking signal. That’s why many businesses buy links to artificially improve the rankings of their websites. This can be very risky because Google doesn’t like paid links at all. If you use paid links to promote your website, you put your rankings at risk. …
The tao of SEO: how to find the perfect balance
If you want to succeed with an activity, you have to find the perfect balance of the factors that are involved in that activity. It’s the same with search engine optimization. If you want to get high rankings on Google or Bing, you have to find the right balance between …
Different keywords require different SEO tactics
Keywords with little competition require different tactics than keywords with high competition. If you want to get the best possible results for your website, you must use the right tactics with the right keyword. 1. On-page optimization has a higher impact for long keywords The relative value of on-page web …
How to find good keywords without keyword research tools
The keywords that you use for search engine optimization are very important. Choose the right keywords and your website will get many new customers. Choose the wrong keywords and you will lose a lot of time and money. Most people focus on keyword suggestion tools when looking for new keywords. …
The Advantages and Disadvantages of Google Adwords
Search engines have always been a part of the web landscape as increasing complexities of retrieving information from the web make it more difficult for regular users. In the past, the toss up for search supremacy has been pretty neck-and-neck. Now Google is the acknowledged king of the hill. Most …