Children are signing up to social networks in their thousands. According to a significant research study by Ofcom half of children over the age of eight have a social networking account and profile. This is in spite of the fact that the networks themselves set an age limit of 13.
Social networking is still seen as something teenagers do. But it is actually a natural human activity merely taken a technological twist. We are social animals by our very nature, so anything that allows us to socialise online is bound to be successful. And that theory is now being put
Many businesses are put off social networking sites. They feel that such sites distract staff from getting on with work. They think that social networking sites, like Facebook or MySpace are some kind of security risk for their business. Or they just think these sites are for bored teenagers and
Facebook is in trouble; or so it might seem from stories in the specialist press, such as New Media Age and subsequent mainstream follow-up coverage. It seems that in the UK, Facebook has started to lose users; it is down by around 400,000 over a month. That might seem a
Lucian Beebe may go down in history as one of the people responsible for a major shift in the way people do business. Who is he, you ask? Well, he is in charge of product management at LinkedIn, the business social network. And how does that make him so important?
You know when you have “made it” when you are front page news – particularly if that front page belongs to the Wall Street Journal. Facebook is the subject of a major article on the front of the Wall Street Journal, arguing that perhaps we can let other social networkers
Social networkers love numbers; “I have 20,000 friends”, or “My profile has just had its millionth view”, for instance. But actually, who cares? Other than massaging the ego of the individual social networker, numbers do not matter much. Take for instance the latest figures on social networking viewers (shown right).
Philip Calvert arrived at a recent NRG Business Networks lunch ready to deliver a killer blow for many businesses in the audience. Hitting the audience squarely between the eyes he told them that unless they were focusing on online social networking they were nowhere. Social networking is so important, he
A new study of small business owners reveals they are finding all this Internet marketing lark rather daunting. Most claim they shun Internet marketing because of costs and complexities. Many small business owners claimed they were confused about Internet marketing and the whole Web 2.0 phenomenon. However, while small business
Accountants, lawyers and bankers often turn up at business networking events, such as those run by a Chamber of Commerce. They grab a drink, pick up a leaflet or two from the exhibition stand and then pretend to read it. Self-consciously they meander around the room until someone more extrovert
Readers of articles on social networking will find that the advice tends to be polarised. Either we are told that social networking is fabulous, marvellous, and essential to improving our daily lives. Or we read that social networks are full of weirdos, ne’er do-wells and other social misfits. Take today,
People who use social networking sites, or who go to networking events may wish to read some research from two American professors. Their study published in the Academy of Management Review suggests that you should work on the people who dislike you. The study shows that within one social networking
Social networkers love things like Facebook and MySpace, but as this discussion in Facebook shows people are getting frustrated with so many different social networking systems. If you want to network properly you have to be a member of everything and that takes time to keep all your profiles up
Friends are trusted people who help you when you are down, praise you when you are up and are there for you whenever you need them – even if it costs them time or money. No doubt you have a definition of a friend. You know who your real friends
This weekend sees the Tour de France start in London. It will be the biggest sporting event in the capital before the 2012 Olympics with nearly 200 competitors and tens of thousands of spectators expected. But the Tour takes place amid continued rumblings about drug doping of some participants in
People all over the world are logging onto to social networks. At least that’s what you would believe if you looked at the media coverage of things like MySpace and Facebook. However, new research from Nielsen NetRatings suggests something altogether different. According to their latest analysis less than one in
Readers of the Financial Times are a canny lot. After all, you don’t get to be concerned with the financing of the country unless you know a thing or two. So it was interesting to read in yesterday’s newspaper that the City believes that social networking on the Internet is
Business owners have still to capitalise on the power that social networking provides. At the moment companies and Internet marketers are largely using social networking sites to advertise their products and services. Some businesses are using social networks to help communicate with customers and colleagues, but that’s about all. However,
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