Consumer Behaviour

Mobile Shopping Drives Impulse Buys

29th May 2014

Smartphone uptake driving ‘impulse purchases’ according to a Europe-wide study of mobile money habits

Almost Half of Mobile Consumers Willing to Receive Retailer Messages via Beacon Technology

1st May 2014

Almost half (45%) of smartphone owners would be ‘very willing’ or ‘somewhat willing’ for retailers to send messages to their smartphone, according to recent research from Voice of the Customer specialist eDigitalResearch

Interactive online video leads to greater results

11th April 2014

Touch focused video advertising creates a meaningful, measurable, and verifiable engagement between advertiser and audience; viewers interact directly and physically with the product, brand, concept or content.

Consumers Expect Brands to Offer Click-To-Call

25th February 2014

Consumers Expect Brands to Offer Click-To-Call says new research study

One in three consumers have made purchases elsewhere after receiving bad service

3rd May 201530th January 2014

Online retail customer service needs to improve as one in three consumers have made purchases elsewhere after receiving bad service

Customer Satisfaction Gap Between Mobile and Traditional Retail Websites Widens

30th January 2014

Marks & Spencer Takes Joint First Place with Tesco for Mobile Satisfaction, but Still Lags Behind Its Web Score

Three Times As Many Consumers Concerned About Companies Sharing Data Than Government Surveillance Programmes

29th January 2014

Online trust falls to lowest point in three years with only 55 percent of British internet users saying they trust most companies with their personal data

Retail health flattens despite positive signs of economic recovery

15th January 2014

Following its quarterly meeting in January, the KPMG/Ipsos Retail Think Tank (RTT) reports that the health of UK retail has been largely flat over the past three months, representing a disappointing performance for the sector, given that the previous quarter (Q3) had shown some signs of improvement. As a consequence, …

Over 60% of Retailers Lack Understanding of Unified Communications

7th January 201422nd May 2013

The survey into retail communications commissioned by leading unified comms supplier Elite Telecom, in conjunction with UC manufacturer, Swyx and Retail Week, found that 68. Ralf Ebbinghaus, CEO at unified communications vendor Swyx, who co-sponsored the research with Elite says, “Our technology is already helping some of the UK’s largest retailers to enhance their customer communications across multiple locations and channels.

UK consumers ‘far from ready’ for buying software in the cloud

22nd May 2013

UK consumers are not yet ready to buy their desktop software from the cloud, with almost two-thirds of respondents preferring to purchase software in a physical format, according to new research released today from software firm Corel. 2,006 consumers were questioned on their software buying habits by Leadership Factor on behalf of Corel and the survey revealed that 37. “One day a majority of people will use the cloud to rent or lease their software, but the research clearly shows that we are far from ready for that at the moment,” said Amanda Bedborough, Executive Vice President, Global Sales, Corel. 874% of consumers said they would rather have a choice in what format they bought software and when asked what would prevent them from renting or leasing software from the cloud, 75.