Psychology, Business and the Internet
Understanding digital behavior with Graham Jones, Internet Psychologist. Regular insights on how people think, act, and decide in a digital world.
Understanding how people behave online is no longer optional — it’s essential for businesses that want to thrive in a digital-first world. From decision-making and attention spans to trust and digital influence, online behaviour shapes everything from marketing strategies to user experience and customer loyalty.
This site offers expert insights into internet psychology, digital behaviour, and the psychology of online decision-making — all through the lens of academic rigour and real-world application. Curated by Graham Jones, Internet Psychologist, the content here bridges the gap between psychological science and business strategy.
Whether you’re leading digital transformation, managing a team, or simply trying to stay ahead of changing online habits, these articles and regular posts will help you use the internet more effectively — and more intelligently. Discover how behavioural science can drive better business outcomes in the digital age.
Graham Jones, Internet Psychologist and Academic Business Psychologist. He is also an author of more than 30 books and a regular speaker at conferences and seminars.