Record breaking book shows content is easy to produce

How long does it take to write a book? Months, years? How about hours? Creativity expert, Ayd Instone, recently wrote, designed and had on sale his latest book inside four hours. “RAW questions for creative thinking” will take you longer to read than Ayd took to put the whole thing together.

Several years ago I wrote a book about producing newsletters. I thought I had achieved some kind of record since I only took five days to write that book. Ayd Instone’s new book puts me to shame.

But what does his book on creativity and the way he has produced it really tell us? Internet marketers and those running an online business know that content is essential. But business owners I meet all complain about the same thing – they don’t know what content to produce and even if they did, they wouldn’t have time to do all the work.

However, guess what – the average business owner I meet spends more time complaining about the lack of time they have than Ayd took to write his book. If business owners actually stopped moaning they would have time to produce something. What’s holding them back in terms of online success is lack of action.

So, take a tip froim Ayd – don’t dilly dally, just get on and do something. You’ll find you are able to create something more quickly than you ever thought possible. Can you beat four hours for a book? The contest is now on….!

Like this article?

Share on twitter
Share on Twitter
Share on linkedin
Share on Linkdin
Share on facebook
Share on Facebook
Share on email
Share via email

Other posts that might be of interest

man searching
Internet Marketing Articles

Can you find what you are looking for?

If you want to increase your sales, your business needs to make it easy to find everything. That means reviewing how your web search works. It suggests you might need to reconsider the navigation structure of your website. It might even mean you need to distribute your content away from your site and have it on a variety of different platforms.

Read More »
Empty football stadium with no supporters
Internet Psychology

How well supported are you at work?

Yesterday I was transported back in time. I haven’t discovered time travel. Instead, my mind quickly flipped back to a meeting about three years ago that involved the same group of people. I noticed how

Read More »