Online Fraud Costs UK Advertisers £277m
Fraud is at the forefront of the media quality debate and when we see figures in the order of nearly £300m being siphoned off from ad budgets
Press Release Writer
Small businesses concerned about Google ‘buy now’ button
Most businesses believe the Google ‘Buy Now’ button will be bad for their sales.
What are the top websites viewed in-flight?
Low cost airline Norwegian, which offers passengers free on-board WiFi, has revealed the favourite websites and mile-high surfing habits of UK passengers.
9 Questions to Ask Before You Engage with Instagram Influencers
Small Business PR Toolkit, Sarah Ware, offers nine questions to ask before working with influencers on Instagram.
Online Retail Sales to Reach $1.7 trillion This Year
New data from Juniper Research has revealed that global eRetail sales are expected to reach $1.7 trillion this year, up by more than 17% on 2014’s total
Rethinking Your Digital Customer Experience Strategy
Latest Issue of TeleTech’s Customer Strategist Journal Explores Ways to Meet Consumers’ Mobile Expectations and Build Deeper Customer Engagement Through Digital Channels
Time to Enter The Good Web Guide Website of the Year Awards
The Good Web Guide Website of the Year Awards are now open for entries, encouraging businesses, large and small, to put their websites to the test.
Wi-Fi driving customer growth for UK business
BT surveys UK businesses on the benefits of customer Wi-Fi
The Evolving Digital Lifestyle Of The Mobile Consumer
BuzzCity’s latest global quarterly report on internet and surfing trends. Smartwatches, tablets and smart TV’s on the rise while mobile remains constant.
Nearly 50% of Marketers Don’t Have a Single, Unique View of Their Customers
500 global marketers surveyed about their biggest ‘headaches’ today
Millennials Turn to Video When Making Purchases
80 Percent of Millennials Consider Video Content When Researching a Purchase Decision
Consumers to Brands: The Louder You Scream, the Less We Care
In global poll conducted by Marketo, nearly two-thirds of respondents say they are tuning out the old-fashioned brand strategy of blasting the same message over and over
Web Content Management Market Worth $6.85 Billion by 2020
According to a new market research report the Web Content Management Market to grow from $3.47 Billion in 2015 to $6.85 Billion by 2020, at a Compound Annual Growth Rate (CAGR) of 14.5%.
Only 40% of Consumers Trust Brands That Don’t Translate
Only 40% of consumers trust companies that fail to translate their websites, applications and products. This, according to a survey conducted by OHT-Enterprise
Content analytics fast becoming an essential business tool
Content analytics has the potential to be the single most valuable tool at an enterprise’s disposal