Internet Psychologist
When Father Christmas wants to know what a child wants as a present, who does he ask? That’s right – he asks the child. He goes straight to the source of the information. Santa doesn’t fish around by asking other kids, nor does he search on Google. Instead, as that …
Finding out what Chancellor George Osborne says today in the Comprehensive Spending Review is easy – you can listen to it word by word on BBC Radio Five Live. Alternatively, you can log on to the Government’s own live streaming service, Parliament Live TV. Not only that, Sky, BBC News …
Shoppers will love Google’s latest change; the rest of the world will begin to realise that the company appears to be seeking cash, instead of really trying to help us find things. Yesterday, amidst much fanfare, Google launched a changed to its system claiming it was providing “search at the …
Wayne Rooney is suffering from semantic clustering today.Picture Courtesy: Gordon Flood Wayne Rooney is probably ignoring the media today. Newspapers cannot resist connecting his ability to “score” last night with his alleged “scoring” with prostitutes, for instance. The chances are that wherever you read anything about our Wayne today, you’ll …
The links your website delivers could ultimately be determined by Google. But go with that and you could dramatically increase your own website traffic. Who is in charge of your website? Probably, you think you are – but actually that’s not true. In fact, if your website is successful your …
BP share prices plummets (Picture from Yahoo! Finance) Imagine for a moment your job is CEO of BP and you take a look at the latest share price for your company. This chart doesn’t make you feel too good does it? Then imagine doing a blog search on Google for …
Google is not a search engine – at least it’s not the way many people are using it. True, it can find you things – often unexpected and not always what you wanted. But, the latest information from Hitwise shows that most people are using Google merely as a “shorthand” …
Eric Schmidt, the Chief Executive Officer of Google disappointed investors yesterday as the company announced a dramatic rise in income. In the past three months, Google’s revenues have risen by a whopping 23% compared with the same period last year. But it wasn’t the CEO who announced it. In an …
If 7m individuals visited your website each month would you be happy? Maybe; I guess it rather depends on who you are and how many people already visit. For the Daily Telegraph, however, this was seen as too small an audience. That’s a remarkable thought, considering the newspaper itself only …
Fifteen hundred search engine fanatics are currently gathering in London in the midst of a three-day conference, Search Engine Strategies (SES). As the digital marketing expert, Guy Levine, put it on Twitter they are all in “Geek Heaven”. They are devouring the nitty-gritty of search and how the finest changes …
In a blaze of headlines Google has launched Buzz, its much-hyped “status” application. Let us set aside, for the moment, that Yahoo also has a service called Buzz and consider what the Google service is all about. It is no more than an “integrator”. And it is only doing that …
Rafael Benitez has apologised to the fans at Liverpool Football Club for the current poor performance of the team. They are 7th in the Premier League and apparently that’s not good enough. To make matters worse they were beaten this week by Reading – who are near the bottom of …
Two-thirds of people who are searching for local businesses have no intention of buying anything from them online. That’s the startling statistic from new research conducted on why people search. The study of search intentions shows that 66% of people are merely trying to find a business location, phone number …
Search engine users – that’s you and me, amongst millions of others – are being fooled. The likes of Google, Yahoo, Bing, AOL and others have helped us believe that search is fantastic, that it is productive and that it really helps us in ways that were not possible without …
Raise your hands brothers and sisters if you believe. Say “I believe”…again, say “I believe”…one more time brothers and sisters…say “I believe – I believe in the greatness that is SEO”. For many people who are running an online business, search engine optimization (SEO) has taken on almost religious levels …