Email
Email is mostly mobile nowadays
Unless your marketing emails are responsive and aimed at mobile users, you will be less likely to succeed with email marketing.
6th January 2015
Category: Email
Email
Stop checking your email – it stresses you out
Stop checking your email so often; it is not good for you. Companies should encourage email check-in times.
9th December 2014
Email
Is email marketing successful or just plain easy?
Email marketing continues to be the most highly rated form of Internet marketing. But that might be because it is easy.
30th September 2014
Email
Why do businesses send such stupid emails?
Brands send out emails which do not get opened in spite of knowing what people really want.
22nd September 2014
Email
Email marketing should be even more personal
Personalisation of email marketing doesn’t go far enough. To gain more engagement you need to make it even more personal and individual.
25th August 2014
Email
Email is not your enemy
Email critics are getting ever louder, but email is not the problem; job design is the problem.
17th June 2014
Email
Email Marketing Tops Online Selling Methods
Email marketing consistently comes out as the best method of generating sales online. It is significantly better than social media.
11th April 2014
Email
3 Ways to increase email open rates
Email open rates are falling, yet some industries outperform others significantly. Learning from those sectors shows three things you must do to boost email open rates.
6th March 2014
Email
How to get people to take notice of your emails
Competition for attention is fierce in emails. Here are tips on getting your emails noticed.
20th December 2013
Email
How much email marketing is too much?
Can you send out too much email marketing? Will your customers get annoyed or fed up? This article explores the boundaries.
31st October 2013
Email
Email marketing depends on your brand image
Email marketing has limited impact if the recipient does not know who you are. Study shows that offline branding could be vital in email success.
19th August 2013
Email
Make sure emails are mobile friendly
Smartphones are now the main way of accessing email. If your emails are not mobile friendly expect lower results.
14th August 2013
Email
Did email cause the recession?
Email is wasting so much time it is possible it is one of the reasons why we have not crawled out of the recession very far.
18th July 2013
Email
People just expect you to respond to email
People turn to email as second nature these days. They expect you to respond and monitor all incoming channels.
4th June 2013
Email
Email is wasting your time – enter the new Gmail
Email wastes almost two hours every day. Enter a new way of emailing with the new Gmail, launching soon to replace your inbox
31st May 2013
How much time will you waste on email in 2013?
Email is a time-waster. Here are some tips on saving time with email.
30th December 2012
Email
Email, Phone Call or Facebook? Which way should you communicate?
Email or Facebook or Phone Call – which is the best way to communicate with your clients and prospects? New research suggests an easy answer.
7th December 2012
Email
Could plain text emails make a comeback?
The combination of more mobile usage of email and reduced bandwidth availability could mean that fancy graphical emails become less popular.
15th November 2012