If you want to increase your sales, your business needs to make it easy to find everything. That means reviewing how your web search works. It suggests you might need to reconsider the navigation structure of your website. It might even mean you need to distribute your content away from your site and have it on a variety of different platforms.
Employees in the tech industry are five times more likely to experience mental health problems such as stress and depression than the general population in the UK
If you are putting in a significant number of hours and aren’t yet seeing the results, SEO can quickly begin to feel like a frustrating and time-consuming task, but there are many reasons why it can take so long. In this article, I want to break down some of those reasons.
How does artificial intelligence benefit businesses and what business tasks does it solve? What does retail need to start the price optimisation?
By Ian Pearson One thing that everyone has to recognize in the world of digital marketing is the fact that trends constantly evolve together with the market. Just take a look at the example of voice search. Just a few years back, it was this feature that everyone knew about
By Derek Iwasiuk As Google’s algorithm continues to evolve, so too do the numerous link building strategies that SEOs employ to help improve a website’s ranking in the search engine result pages (SERPs). Finding out which so-called ‘white hat’ SEO link building methods work today but are also future-proof enough
Productivity, that is, the lack of thereof, is one of the major challenges of today’s workplace. A staggering 87% of employees worldwide aren’t engaged. How to change that?
In 2017, internet advertising spend surpassed that of TV for the first time and, as digital video continues to experience exponential growth, so 2018 is primed to be another defining year for digital video. In this thrilling and consistently evolving space, what trends are making waves and what waves have failed to make an impact?
For those who want to master Instagram marketing in light of these changes, let’s explore a few best tips suggested by experts in this field.
How to generate leads by using social media monitoring and how to know what people want to buy / have, be informed of in order to give them what they need.
Encompassing everything from 3D to stop motion animation, motion graphics are a diverse and incredibly effective form of video marketing that can help to your video content really stand out from the crowd
Most business owners tend to run their own marketing campaigns in a bid to save money which may result in a negative impact or even no results. There are several reasons why you should work with an SEO expert. Here are a few crucial benefits of working with an SEO company.
How safe is information on social media? As high-profile hacks proliferate the news cycle, Varonis takes a closer look at how sites are protecting you and your business.
By knowing the nature of Google updates and analyzing their effects, it becomes easy to plot the future marketing campaign so that it moves in the fast track. In this article, we will discuss some major updates that happened in 2017 that throws light on the path that lies ahead.
It will not be anything new to say that search rankings are reasons why SEO exist. Every website is trying hard to a find place on the first page of search rankings with the ultimate goal of breaking into the top ten. The best way of achieving the goal is
In this article, we will discuss ‘Fred’ the major algorithm update of 2017 that created quite a stir and how marketers can avoid its negative effects.
Bot-generated traffic often becomes a nuisance that even threaten the security of websites as it can pull down sites altogether. Considering that impersonator bots comprise 24 percent web traffic while the others together make up for another 5 percent, it is clear that you must keep a close watch on the internet and take measures in protecting your website from the harmful exposure to bad bots.
Link building is mandatory if you are intending to boost your website’s visibility and earn a ranking on the very first page in organic search.