Internet Psychologist
The latest articles from Internet Psychologist and Business Academic, Graham Jones
Internet marketers are nothing if not creative. There hardly seems to be a day that goes by without some new idea from an Internet Marketing brainbox. And each time you think there can’t be any new ideas to market your business online, along comes another creative thinker who has developed …
Twitter is not necessarily doing what you think it does. Rather than being the place where you send out short messages to your friends and colleagues it may be the place where your behaviour is manipulated by software. Researchers in Boston, USA, have discovered that “Twitter bots” can change our …
Hello, how are you? Hope you are well and that you have had a good day so far. Now, tell me, isn’t it nice to be asked, to be recognised, to be noticed? I am writing this from the Rudding Park Hotel, near Harrogate, where I am speaking tomorrow morning. …
Internet business success depends upon website owners being open to new ideas and change. However, many people have fixed ideas and find they are not easily swayed by new online features. Research shows that simple things like crossword puzzles can increase your openness to new ideas and therefore improve your ability to undertake new internet business ideas and suggestions.
Search engines can only present the right results for users if they do not use ambiguous words. Using longer words increases search accuracy.
How you display your sales price has an impact on the chances of someone buying. This is particularly important in package deals where people try to work out individual prices.
Every second of every minute of every hour of every day there are 23,148 searches on Google; that’s a whole lot of searching…! Search is one of the most popular online activities, making Google the “number one” website in terms of traffic, brand recognition and financial success. Whatever you spend …
Google Calendar can help your blogging by allowing you to plan ahead the topics you want to cover. The reminder features also mean you can get prompted when to write your blog post.
Brands hardly get mentioned on social media, so it seems as though it’s not a good place for business – until you realise that the positive mentions dramatically outweigh the negative ones
How much time is too much online? Like many things, people can become addicted to the Internet, though psychological diagnosis manuals still refer to Internet Addiction as an “impulse control disorder“, which means that as yet there is insufficient evidence to truly confirm that “Internet Addiction Disorder” (IAD) is a …
Google is changing – and for the worse. The company is focused on the ever burgeoning world of social. Currently it is exploiting its fifth attempt at a social networking system, Google Plus. Previous Google social networks, like Buzz and Wave have bit the dust. The company has high hopes for Plus – so much so that it has now started to use data from the social network to influence the search results it presents to you.
Many people who run businesses or who work in the typical office are not in the best mood to do the best. So, just how can you improve that situation and be more positive? You might not be able to afford the luxuries offered by Google to its staff, but at least there is one thing you can do which will significantly improve the mood of your staff – and yourself. What is it? You guessed it – blogging.
Social media importance is overplayed for local businesses according to new research. Furthermore, the internet itself appears to be seen as more important than it actually is in helping promote a business.
Being “number one” on a Google search results page is a much-wanted position for most businesses. Indeed, it has spawned a whole new industry – search engine optimization – and has led to hundreds of books on the topic, training courses, webinars and a seemingly endless array of blogs on …
The extent of online data is huge; but internet marketing depends on data. Businesses are overwhelmed by data, thereby reducing their effectiveness on the web.