Category: Retail

Woman shopping online

Experienced consumers consider more options

As people get more used to online shopping they way they buy things on the web will change. They will become “experienced consumers” and will search harder for bargains.


Websites dominate for shoppers

Most people now start their purchasing online. Even if they buy offline, the majority of shopping begins online.

A miniature shopping cart isolated on white with a blue letter "E" in the basket depicting e-commerce or online shopping.

Shoppers force changes in online retail

Online retailers are being squeezed as shoppers focus their activity with fewer and fewer sites. Research shows that most online shopping is now done with fewer than five different websites.