Would you actually cry if you lost a valuable file?
Losing files has an impact on your business, but failure to backup also has a psychological impact upon you.
Online Business
Are you using the best method of communication?
Several different methods of communication are now available. Are you using the right one each time?
Five ways to prove you are an expert
Customers trust you more when they believe you are an expert in your topic. Here are five ways you can convince them of your expertise.
What kind of app does your business need?
You can develop all kinds of apps, but research suggests only one kind of app has any real longevity. That’s the kind you should develop.
Mistakes on your website could lose you money
Study shows that people lose faith in websites that have mistakes and errors
Five ways to annoy your website visitors
Your website visitors will be quickly annoyed if you do the wrong things. Here are five key things to avoid.
What prevents you from understanding your customers?
Business owners fail to get to grips with understanding their customers. But what is the real issue in understanding your customers?
Is your website actually useful to people?
Usefulness of technology is our over-riding factor in helping us enjoy the experience of using it. If your website is not useful it won’t rate highly.
Why is a military bank the best website in the world?
A major survey has revealed that USAA tops the online customer experience league. But why?
Five ways to boost customer loyalty online
How can you increase customer loyalty simply by using your website? Follow these five tips to find out.
Five easy steps to more sales from your website
You can increase your online sales with five simple steps that focus on customer convenience and the ability to provide them with something they want in the way they want it.
How important is website interactivity?
Interactivity appears to increase the credibility of a website. Visitors are more likely to take action if your website is interactive.
Can you sell more online with real people?
Connecting web visitors with real sales people can boost your sales. People prefer to buy from other people, not websites.
Why do people search for a business? So they can phone you
Phone calls to businesses are driven by search – mostly through mobile phones. That suggests your website should promote your phone number.
Customers do not “love” your brand
The notion that people can “love” a brand is nonsense. New research confirms adoration for brands is not love.