Social Media use is Endemic in UK Workplaces
15% of UK adult workers surveyed by YouGov online for Croner are logging on at least once per hour during the working day.
Social Media News
RFID technology allows retailers to harness social media like never before
Businesses can now gain control over the level of engagement they have with customers with the use of branded RFID cards which customers can swipe at their physical location to share their activity on Facebook
Student writes blog to document going Facebook Free for Lent
Lauren Percival is recording her experiences of giving up Facebook for lent in a blog diary, which has begun to attract a sympathetic and supportive following
Combining on-site and Social Media Marketing Will Develop The Strongest Customer Relationships
Brand marketers that are evolving their approach to develop a strategy that encompasses engaging content on both their own-brand website and social media, stand to develop the strongest possible relationship with their customers, according to integrated social media, PR and SEO agency, Punch Communications. Whilst customer relationships clearly work differently in the two environments, the … Read more
Bedtime Social Networking Causes Sleep Deprivation Epidemic
Millions of Britons are losing valuable sleep each night because they are addicted to social networking according to findings from a new sleep report. Gone are the days when Britons liked nothing better then to be tucked up in bed with a mug of cocoa and a good book. In today’s modern society, 72% of … Read more
Facebook Timeline; What it Means for Candidates, Guardian Jobs Gives Advice and Tips
The imminent reformatting of Facebook looks set to further expose the private lives of its users. The standard layout will be transformed into a timeline of events, a collated year by year account of user’s movements on Facebook since their birth, or Facebook sign-up date. It has, understandably, caused a stir amongst employers and employees, … Read more
Immortum – An App for Using Social Media After Death
Maxelerator Ltd, a venture firm announces the launch of Immortum (http://www.immortum.com), a social media site that allows continued social media interactions even after people have died. Immortum allows people especially those near end of life due to age or illness to store their memories or messages and publish them later including after death. The published … Read more
New Social Media Analytics Technology Measures ROI for Retailers
Now retailers can put a dollar amount to all types of social sharing. It’s simple to identify which social networks are driving the most sales. In addition you can analyze demographics at a product level. For example, Product A might be more popular among males aged 25-34 on Twitter while Product B is shared more … Read more
Entrepreneurs Utilise Social Media to Increase Their Brand Awareness
There has never been a better time for SMEs to grab the web by its digital horns and see how it could benefit their business. According to research* by specialist business insurer Hiscox entrepreneurs that have incorporated social media into their business models claim they use it to not only to increase brand awareness (27%) … Read more
Snooping bosses should ditch the Facebook habit
Many recruiters want to know what really makes us tick by putting a magnifying glass to what we are up to on social networking sites. But new research by the Online Privacy Foundation has revealed just how well others can judge our personalities by looking us up on Facebook. While bosses should beware jumping to … Read more
Gogobot Makes Timeline Travel Possible
Today Gogobot, the world’s largest social travel site, launched one of the first travel apps for Facebook Timeline. The new Gogobot app lets friends turn to one another for travel advice and share trip plans, photos, recommendations and personal travel guides straight to their Facebook Timeline. Users can start adding their travel content to their Facebook Timeline … Read more
Don’t make Facebook users stare at the wall…!
Like It Pages have developed an application which allows businesses to fully customize their Facebook pages. Like It Pages is an online tool through which you can create and edit different tabs within your Facebook fan page in a similar way to a website. This application allows companies to add their services, products, case studies … Read more
Brands Invest in Facebook Advertising with New Budgets and Focus on Fan Acquisition
Brands are continuing to invest in Facebook advertising and focusing on fan acquisition. Spend in social media advertising is now additive to existing budgets rather than subtracting from other digital media channels, demonstrating the growing investment in the medium. Brands continued to acquire Facebook fans at 9% per month. Facebook spend share reached 2.7% of … Read more
IFAs in Northern Ireland to learn how to build business relationships and attract clients through LinkedIn
As social media increasingly becomes part of everyday business life for IFAs, IFA Life is urging financial advisers to take time out to learn the skills needed to leverage the new technology. Research from IFA Life indicates that 70% of IFAs have a profile on the networking site LinkedIn, but fewer than 10% of them … Read more
Facebook caused even more divorce mayhem in 2011
A survey carried out by UK divorce website Divorce-Online in December 2009 found that 20% of behaviour petitions contained the word “Facebook.”. A follow up survey in December 2011 has found that number has increased alarmingly during 2011 to {{33% of behaviour petitions have been found to contain Facebook}} in the behaviour allegations. 5000 petitions … Read more