We must talk to our customers more
Listening to customers does more than give us information. It gives an insight into their emotions so we can better relate to them.
The New Generation of Domain Names
Infographic showing the popularity of the new Top Level Domain names (TLDs)
Bumper M-Commerce Christmas Ahead – But Consumers Set to Gamble on Shopping for Gifts
Almost one in four consumers surveyed plan to spend more on their Christmas shopping this year compared to the last three years
McKinsey Claims Trillion Dollars Wasted Annually Through Avoidable Social Media Mistakes
McKinsey has released a report that suggests that better social media marketing could add up to $1.3 trillion to the economy in increased productivity revenue. They argue that there is a direct link between the acquisition of social media enterprises by tech companies like Microsoft and Oracle and their increased operating revenues.
Effective Online Marketing with Forums and Message Boards
Taking advantage of forums can benefit your company through generating conversation regarding your products and services
Remember your age before you click “buy now”
Online fraud and dubious sites can be spotted more easily by younger people. To protect yourself as you get older, take more time.
Gangnam Style leads the way for social media
Infographic showing how social media managers capitalised on Gangnam Style
Boost Online Sales by Controlling the Weather
New digital software optimises pay-per-click campaigns with real-time local weather data; has helped retailer Bravissimo boost swimwear sales 600%
Even in another 20 years you’ll be texting
Text messaging is vital to business. Companies could use it more imaginatively to build customer relationships.
Love Twitter? You will LOVE myTalky!
Send audio messages via Twitter with myTalky Social Voicemail
Time spent on Facebook, Twitter and other online services
How much time is spent on Facebook, Twitter and other online services?
BBC Radio Five Live
On BBC Radio Five Live this morning talking about the 20th anniversary of text messaging and the psychology of SMA
Second Screen Advertising Grows in Importance
Second screens are set to play a huge part in the future of broadcast advertising because they can be used to create a deeper engagement between content and viewers
Big Changes Coming For Domain Names
Infographic showing the changes in domain names and what they mean for business owners
Leveson has wasted his time
Leveson inquiry report ignores new media and shows how the political world is focused on the wrong issues, just like many business owners