People naturally avoid information they disagree with or do not like. People are attracted to information that confirms their beliefs.
Tag Archives | brain
Ben Cohen’s online sex tape is something that could happen to anyone. The Internet does funny things to your behaviour.
Peripheral vision is more important than we think. Your website visitors process what they do not see before paying attention to what they focus on.
People decided whether or not your website or online business is trustworthy before they are consciously aware of what is on the page.
Storytelling on websites is the way to really engage and capture your visitor. Indeed, when you tell a story they experience it and feel it.
Words that focus the brain on taste appear to engage people more making them more connected to your web content.
The Internet is distracting you from work more than you think. Even a few seconds of distraction destroys productivity.
Is Google affecting your mind? Is there such a thing as “The Google Effect”? Listen to this short documentary to find out what you can do
Graham Jones explains The CLICK System to make consumers click, from his book Click.ology
Data shows that when computing interfaces mimic existing work practices such as Anoto digital pen and paper, attention, problem solving and memory retention are improved
There are days on the web when things just go crazy. Some blog post just gets tons of attention or a Tweet gets re-tweeted a gazillion times or a YouTube video is watched by millions in minutes. It is a distant dream of most website owners to get such notoriety. But what is it that […]
Trigger your website visitor’s imagination and you can get them to perceive your website differently
Internet Addiction does not exist and should not be a subject for further study, says the American Psychiatric Association
Routine appears to be important in success. If we want online success in our business it largely depends on routine and good habits.
Intelligence is related to our ability to avoid distractions. With so much distraction online does the web favour the intelligent?
Internet marketing psychology explained
Getting people to buy your products is simple – trigger their nucleus accumbens, part of the brain’s basic circuitry.
People vary in their ability to perform well at different times of the day. So, what time of day is best for you to use the Internet?
People read websites by skimming, but this can reduce engagement so you need to discourage it by not having subheads and so on.
Cognitive activities are getting in the way of website owners. Thinking prevents the creativity needed to blog, for instance.