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Graham Jones

Internet Psychologist

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content marketing

Focus your website on who writes it not the content itself

15th June 201513th June 2014 by Graham Jones
Person pointing to sign saying "News"

Research shows that website visitors come back for the writers, not the content itself. You need star writers to get return visits.

Categories Content Marketing, Internet Marketing Tags content marketing

Power of Blogging Revealed

28th May 2014 by External Contributor

Infographic showing the power of blogging

Categories Infographics Tags content marketing

What to do BEFORE and AFTER you publish a blog post

30th April 201519th May 2014 by External Contributor

Infographic showing what to do before and after you produce a blog post

Categories Blogging Articles, Infographics Tags content marketing

How to get your blog post shared 1,000 times

16th May 2014 by External Contributor

Infographic showing how to get your blog post shared 1,000 times

Categories Blogging Articles, Infographics Tags content marketing

You need to add your content at the weekend – whoops…!

15th June 20157th May 2014 by Graham Jones
A person drawing and pointing at a Weekly Calendar Chalk Drawing

Blogging at the weekends could be beneficial if you want more people to share your content on social networks.

Categories Content Marketing Tags content marketing

Do you have a content marketing pathway?

15th June 20152nd May 2014 by Graham Jones
winding path

Content marketing is only worthwhile if you have objectives and a means of achieving them. You need a content marketing pathway to do that.

Categories Blogging, Content Marketing, Internet Marketing Tags content marketing, digital marketing, inbound marketing, lead generation

How to produce successful content

28th April 2014 by External Contributor

Infographic showing how to produce successful content

Categories Infographics Tags content marketing

Where is your website in the buying cycle?

8th April 2014 by Graham Jones
Diagram showing the buying cycle

Positioning your website so that it matches your visitor’s expectation is essential now that people make up their mind to stay in seconds.

Categories Online Business Tags consumer behavior, content marketing, digital marketing

Quality content should be central to your business

15th June 20157th April 2014 by Graham Jones

Quality content is fundamental to online success. New research shows it has been essential to the growth of Facebook, for instance.

Categories Content Marketing, Online Business Tags content marketing, inbound marketing

Your Old News is New News to Your Web Visitors

24th March 2014 by Graham Jones

Website content is deemed to be “new” even if it is old. That’s because if it is the first time that a visitor has heard about it, then it is new to them, even if it is old to you.

Categories Uncategorised Tags content marketing

3 Ways to increase email open rates

3rd May 20156th March 2014 by Graham Jones
Graph showing open rates of emails and their subject length

Email open rates are falling, yet some industries outperform others significantly. Learning from those sectors shows three things you must do to boost email open rates.

Categories Email Tags content marketing, email, inbound marketing 1 Comment

Do not tell me you cannot produce enough content..!

15th June 20155th March 2014 by Graham Jones

Content marketing is essential online but many people say they cannot produce enough of it. These are the same people who manage to write thousands of words every day…!

Categories Content Marketing Tags content marketing, inbound marketing 2 Comments

11 Essential Ingredients for Successful Blog Posts

3rd May 201526th February 2014 by External Contributor

Infographic showing 11 Essential Ingredients for Successful Blog Posts

Categories Blogging Articles, Infographics Tags content marketing 1 Comment

How do YOU measure content marketing?

27th January 2014 by External Contributor

Infographic on content marketing measurement

Categories Infographics Tags content marketing

How to create new content from old posts

22nd January 2014 by External Contributor

Infographic showing four ways to rework old content

Categories Blogging Articles Tags content marketing
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