Internet Psychologist
Years ago in the dim dark distant past of psychology – the 1970s – we thought that human memory was a chemically mediated function within the brain. Now, there is a growing belief that memory is based on DNA and much of it could therefore be distributed throughout our body. …
Yesterday I met a successful businessman who runs his own company and who has been “thinking about writing a blog for over a year now” – his exact words. Last week I met a woman whose web site has been in the “planning stage” for nearly 18 months and by …
Having a single blog is not enough, particularly for those running a business online. Here’s why. The vast majority of blogs get very little traffic; only a handful of people read a typical blog. Indeed, one study suggests that 40% of all blogs receive less than 10 readers per week. …
Reuters, the world’s leading financial information and news organisation, has just invested $7m in blogging. They have announced that they are to use the services of Pluck, providing the outputs of blogs as part of their news service. The fact that such a respected news information organisation like Reuters is …
In the past few days I’ve been reading about the increased use of bans on blogging. One company held a meeting where it banned anyone from blogging. The company, Nielsen, is a well known and respected media business, so why did they ban bloggers from their meeting? They claim it’s …
We’ve all heard that blogging is good for business. Indeed, in this blog I’ve even said you must blog to stay in business. But what’s your return on investment for blogging? An attempt to work this out is being made at Forrester Research, however let’s consider what you are doing …
Once again, research has confirmed what I’ve thought for ages – businesses just don’t understand blogging. A three month study involving nearly 2,500 businesses by Fasthosts has shown that the majority believe blogs have powerful business uses. But only 3% of companies in the survey actually plan to start a blog..! …
The UK newspaper, The Guardian, suggests today that politicians need to harness the power of blogging. Indeed, the article says “The political party that can harness blogs to its cause is the one that will win the Internet campaigning war.” But it’s more important than that. Politics is losing more …
Few companies have written policies on blogs. People have been fired from their firms for blogging “from the inside”. There are anonymous blogs apparently spilling the beans about particular companies. Plus, people who work for companies comment on blogs around the world. All of this activity has a significant impact …
A new survey of blogging reveals that many large businesses see the value of blogging, but are not really doing anything about it. The study of 450 companies found that even though most of them understand what a blog is and that it would be valuable for their business, six …
There is a great deal of advice on the Internet about how to make money from your blog. Much of it is over hyped nonsense about how you can become a millionaire overnight without having to write anything, just chucking tons of text produced by other people onto a page. …
Blogging is perfect for teenagers. At a time in their life when they are trying to finalise their sense of self and establish their individual identity, blogging provides an outlet that does just that. It was interesting to read in Time magazine that teenagers think the same as well. Sixteen-year-old …
I’ve just finished reading “Publish & Prosper” by DL Byron and Steve Broback. It is by far the best book on blogging I have read so far – and I’ve read a lot of books on blogging! This book shows what you need to consider when setting up a business …
On September 11th 2001 I was on holiday with my wife Cathy and my son Elliot, who was nearly two years old at the time. We had been out to lunch and got back at just after 2pm. Elliot wanted to watch a video, so we switched on the TV …
Today is International Blogging Day. The idea is that it brings more of a high profile to blogging. Apparently we are all meant to link to five other blogs today so that we can spread the word of blogging. But there is more to it than this. If you are …