Blogging can be boosted by children

Parents know that children often say something that is obvious; they are also remarkably inventive and come up with fresh ideas without every seeing any negatives. Yesterday, my son Elliot and I were watching the news on the TV when the newsreader looked down at her laptop computer. “That’s silly,” …

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Do not start blogging now

It’s all over; blogging is in it’s dying moments – or so it would seem if you believe all the tosh that is being spouted in newspapers, magazines and online. In the past week or so I’ve read a whole load of drivel saying that blogging is ending, that blogs …

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Common sense is all you need for blogging success

Every day around 120,000 new blogs are created. There are now an estimated 75 million blogs available. Many of these are what are called “spam blogs” – these are blogs automatically created by software which have little if any content, but are stuffed with adverts. People arrive on these blogs, …

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Blogging :: Don’t write – listen instead

In the past few years the concept of “speed dating” has taken off. The idea is that a dozen women are assembled in a hotel room, each sitting at a separate table. Several dozen men are then paraded in front of these women. Each man gets three minutes with each …

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Blogging :: Shock news from Microsoft on blogging

Yesterday say the Blogging 4 Business conference in London where Microsoft executive, Darren Strange, revealed some shocking news about the company. He announced that Microsoft has no policy on blogging for its staff. People who work for Microsoft are allowed to blog away happily. This is stunning news, considering several …

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Killer Web Content

I received an email yesterday from a contact who had pondered long and hard about business success, online and offline. She had come to the conclusion that the “secret” to success was the ability to produce “killer” copy – text that absolutely persuades and convinces people that you are right, …

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Blogging :: How often should you post?

As you’ll know I haven’t written anything here for the past four days. A combination of lots of work, a computer network breakdown and a busy social life all conspired against me. And it’s shown – my rankings as revealed by Alexa have dropped. Every time I stop blogging, my …

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Blogging :: You can make serious money from blogs

Yesterday, a relative “novice” to the Internet saw me at a conference and grabbed me. “I must tell you something exciting about blogging,” he said. At one of the breaks, he came up to me full of smiles and said, “you’re right about blogging, it does make money”. Here’s his …

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Blogging from meetings

Yesterday I was presenting at the National Meeting of the Professional Speakers Association and noticed that several members of the audience were taking notes. All very well, you might think. But in American meetings I’ve been to, several people would have been making their notes public – they would have …

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Blogging and public relations

It’s fairly obvious to most people I meet that blogging has real benefits in terms of establishing and enhancing reputation. In other words, it’s a great public relations tool. If you agree, you’re not alone. The PR industry itself reckons that blogs are a highly effective tool for business to …

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Blogs are more persuasive than advertising

According to this month’s Entrepreneur magazine, consumers are 50% more likely to be influenced by blogs and emails than by radio or TV advertising. So don’t let anyone tell you that blogging or email marketing have had their day. And if you’re in the TV advertising business – or if …

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Companies need to set up internal blogs – now!

A new survey released by Accenture today shows that the availability of information within a business is seriously hampering productivity. Indeed, it seems that six out of every ten managers are unable to find the information they really need. And most managers waste around two hours a day trying to …

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Five prerequisites for blogging success

Just came across a blog entitled “5 prerequisites for blogging success“. It contains solid, useful advice to help anyone who wants to use blogs in their business. One point it makes is the need to put in time and commitment to making your blog a success. You need to see …

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Don’t know what to blog about? Try politics.

If you want to get a top blog you need to write about politics or blogging itself. That’s the conclusion you can draw from a year-long study by Internet metrics analysts Nielsen. They measured the top blog postings according to how many people commented on them and how many links …

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Blogging set to peak next year? What tosh..!

This morning I’ve already received a press release and several links to news stories based on it, all telling me that blogging is “set to peak” next year. According to Gartner, the IT consultancy organisation, blogging and user generated content will hit its peak in 2007. Even the BBC has …

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