Girl Scouts are trading cookies for computers, as the organization has added cybersecurity to the list of badges available for youngsters to earn. From September 2018, children as young as 5 will be able to qualify for a cybersecurity badge in a program intended to prevent future cyberattacks. The program will be offered in partnership with…
Girl Scouts Now Can Earn Cybersecurity Badges
Should you use decoy pricing?
No doubt you have visited a website where there is a three-panel pricing grid, like the one above. You find them, for instance, on web hosting company sites where the firm offers three levels of service, each with different features. You can also find these price panels on membership sites …
Online advertisers are failing to make the most of mobile
Advertisers are spending money for almost no return. Mobile users are abandoning websites having clicked on a pay per click advert.
Four Ways Google Plans to Fight Online Extremism
Google has announced a raft of new measures aimed at combatting extremist material. The internet giant has been one of several technology companies—including Facebook and Twitter— under scrutiny for how they deal with extremist content posted on their sites. Following recent attacks in London and Manchester, British Prime Minister Theresa May said that the internet and…
Cybersecurity Market Worth 231.94 Billion USD by 2022
The Cybersecurity Market is growing rapidly because of the growing security needs of Internet of Things (IoT) and Bring Your Own Device (BYOD) trends,
How often should you post on social media?
There are two types of social media these days. One is actually “social”, which is Facebook. It is where people chat to each other and be social. Usage statistics show that the amount of social activity happening on Facebook dwarfs what is going on with all the other supposedly “social …
Here’s why you don’t get comments on your website
Many people worry they do not get comments on web pages and blog posts. However, research suggests that’s a good thing as it shows what you write is valued.
Half of all countries lack cybersecurity strategy: UN report
GENEVA — Only about half of all countries have a cybersecurity strategy or are in the process of developing one, and even the world’s most powerful countries show major gaps in their preparedness for cyberattacks, according to a latest UN report released on Wednesday. The International Telecommunication Union (ITU) unveiled the Global Cybersecurity Index (GCI) 2017…
Are newsletters a waste of time?
You probably think this is a strange question to ask, given that I am doing so in my weekly newsletter…! However, two things have happened in the past week that has meant the whole notion of newsletters is being questioned. The first thing that made people question email newsletters is …
Destination Marketing: 4 Ways to Influence the Buyer’s Journey
The destination marketingbuyer’s journey is like no other. It shifts from search, to reading blogs, to booking a holiday. Find out how to influence the journey in this blog.
1 in 4 Couples Could See Their Holidays And Relationships Ruined This Summer Due To Social Media Addiction
Whilst on holiday, the biggest frustration comes from a partner’s often constant use of social media
Are marketers going down the wrong road?
More and more businesses are using a greater number of channels. That means much of what they do is becoming invisible as it is ubiquitous.