Internet Psychologist
The celebrity Tweeter, Amanda Holden, was “told off” last night by her producers at ITV for using her mobile during Britain’s Got Talent this week to send tweets. Apparently she was seen on camera sending her little messages during the live show. How do we know she was told off? …
People will listen to your website even if it has no sound Hear this – your brain is infected with sound..! That’s right, new research from Canada suggests that almost all of us have had a sound virus in our brains at some stage. You hear a song on the …
RBS boss says bankers are paid to much; but that’s because of their brains The boss of RBS has scored a Gordon Brown-like “own goal”. The bank’s Chairman, Sir Philip Hampton, has admitted that city bankers are paid too much – “astonishingly high”, is what he said their salaries were. …
Looking inside our head provides answers for Internet business owners trying to achieve online success Bankers at Lloyds will be deleriously happy today. They have returned to profit after being in the doldrums; and that means – you guessed it – bonuses….! Whoopee…! Here come the rich times again for …
Fans of the hit TV series Dr Who are annoyed; no, they are furious. For two days the most popular story on the BBC News website has been about the anger of Dr Who fans who were annoyed by an on-screen trail for a Graham Norton programme. Like many TV …
Romantic or sexual imagery on your website can change the way your visitors think Do you remember those dreadful adverts that used to appear many years ago in newspaper columns and classified listings? They said things like: “SEX: Now that I’ve got your attention here’s our latest set of spanners …
Tonight’s historic “leaders debate” on ITV will probably be something of a let-down. The leaders are all over-rehearsed, knotted with nerves and fearful of making mistakes. Add to that the 76 rules of what can and cannot be done or said and you have a recipe for 90 minutes of …
Lawyers are currently issuing letters to people they suspect of illegally engaging in file sharing online. Two law firms are reportedly doing this and already big hitters in the online and mobile arenas, such as 02, are attacking the move. The law firms are arguing that the people they are …
Women have a problem; there I’ve said it, I’ve got it out in the open at last – a bit risky for me on International Women’s Day, but it’s done. Their problem, of course, is men. Men have dominated society for thousands of years, resulting in a bias in thinking. …
Online shoppers do not base their buying decisions on single factors, such as price or whether or not they like your web design. Instead, much research is showing that buyers are using what might be called an “holistic” approach. In other words they are taking into account a range of …
Throughout the world there are people sitting right at this moment, scratching their heads and wondering “Should I use Twitter?”. Every day people ponder over joining up with Twitter; yet each day people stop using Twitter as well. There is a never ending revolving door of people joining and then …
Go on, have a guess…what do you think the three most profitable words in the history of marketing are? These words allow companies to sell TWICE as much product as we actually want. And the words are used to sell product we don’t even need in the first place. What …
How quickly can you read? Do you actually read every word and savour it? Or do you just zip through the material, absorbing as much as you can? Reading is such an everyday skill, we tend to ignore it. However, it is fundamental to the success of your website or …
How do your prices sound to you? OK? When we read a price on a website, or in a brochure or magazine, your brain turns what it sees into sounds; it’s part of the way we read. You may well be “hearing” some of the words you are reading right …
Search Engine Strategies (SES) today announced the advanced programme for the 2010 SES London Conference & Expo. The programme has been designed specifically for people with a high level of skill and expertise in online marketing and advertising. Matt McGowan, Head of US and Publisher for Incisive Media’s Interactive Marketing …