socialmedia3

Think social, not company

Decision makers in small businesses are much more likely to look for information about your company in social networking sites, than on your own website or blog. That’s the significant conclusion you can draw from the Business.com study of how you can engage small business decision makers through social media. …

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You should prepare now for the multimedia future

Children up and down the country had to be cuddled to sleep last Wednesday night as they learned that their local cinema would not be showing Alice in Wonderland, the new Disney movie directed by Tim Burton and starring Johnny Depp. The Odeon chain of cinemas had thrown its toys …

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emailhand1

Email is alive and well on the social web

Reports of the death of email have been grossly exaggerated. For quite some time now, various pundits have been suggesting that email will die quite soon. However, a comprehensive study of email has shown that we love it. Indeed, the very thing that was supposed to kill off email – …

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socialmedia2

Social networking is not a marketing diversion

Hands up if you are using social networking in some way in your business. Mmm…not as many of you as we thought. In fact, it’s hardly any of you. In spite of all the brouhaha over Google Buzz, the fascination with Twitter and the constant media knocking of Facebook, the …

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buzz

Google Buzz will be a failure

In a blaze of headlines Google has launched Buzz, its much-hyped “status” application. Let us set aside, for the moment, that Yahoo also has a service called Buzz and consider what the Google service is all about. It is no more than an “integrator”. And it is only doing that …

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edelmangraph

Shock Social Media Survey on trust is not surprising after all

Top cop Ali Dizaei is now a disgraced officer languishing in jail. His conviction for perverting the course of justice has raised the whole issue of who can we trust. If we can’t trust senior police officers, who can we trust? In short, of course, there are a few police …

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bloggingteen

Teens give up blogging? No, they don’t

Teenagers are losing interest in blogging, according to the Pew Internet & American Life Project. Media coverage of the report – released yesterday – suggests that teens are more interested in short items, such as texting, status updates and so on. However, like much of the discussion about blogging we …

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friendship

Choose your online friends with care

Friends are important; they support you, listen to you, laugh at your jokes and have fun with you. Online they share information with you, point you in the right direction to useful material and support you with their feedback. There is little doubt that both online and offline friends are …

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haitiquake

Haiti earthquake exposes Twitter chasm

At long last the poor people of Haiti are receiving international aid. It’s taken almost a week for a significant response. Indeed, the UK Government initially promised aid which was about half the salary they agreed to pay the boss of the Royal Bank of Scotland. Millions of disadvantaged people …

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It’s the real thing…Coke says so…!

Remember that 1970s advert for Coca-Cola, with youngsters on a hillside singing “I’d like to buy the world a Coke”? (See video below for a reminder.) OK, I’m showing my age, but yes, I remember it…! It was an iconic advert that actually lived on for many years afterwards. Advertising …

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socialgroup

How often should you post on social networks?

Who is your best friend? Is it someone who you see fairly frequently or someone who you only bump into once in a blue moon? Whose opinion do you value most in your circle of friends? The person who you know well? Or the person who you have hardly any …

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httppic

Why we need to re-think URL shortening

Everywhere you look these days online there are “shortened URLs“. This is when a long and complicated website address such as “https://www.grahamjones.co.uk/2009/blog/useful-tools/how-to-remember-everything-you-want-to-online.html” can become . There is a real need for such shortening services on the Internet because you might need to add a web site address to a Tweet …

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learningtech

Do you really understand the online world?

How much do you really understand the ins-and-outs of Twitter? Can you, hand on heart, say you know exactly how your website works? And are you able to delve into the depths of your email system to ensure you get no spam? The chances are you know what these things …

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resolutions

How to stick to your online resolutions

When do you think your New Year’s resolutions will become a distant memory? By the end of January? Before Easter? For most people, resolutions fail to stick. We make all sorts of promises to ourselves at the beginning of each year and then fail to keep them. Then next year, …

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ceop

Facebook is right on the button for safety

Children who get bullied online should rightly be protected; so too should adults who get “cyberbullied” as it is called. Today, though, a major row has erupted between the police and Facebook over a seemingly innocuous little “button” that helps people cope with online abuse. Jim Gamble, the CEO of …

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