Arouse your website visitors to get instant results
Arousing your website visitors by increasing their heart rate will make them depend more on subconscious decisions.
psychology
Website visitors see things they do not look at
Peripheral vision is more important than we think. Your website visitors process what they do not see before paying attention to what they focus on.
Inspire your website visitors before you do anything else
New research shows that the main thing that people look for online is inspiration. Do you inspire your audience?
Finally, Robert Cialdini agrees with Graham Jones….!
For years, Professor Robert Cialdini has proposed his six principles of persuasion. For years, I have been teaching that these principles appear to miss out an important aspect of psychology – priming. Now, at last, Professor Cialdini has added a seventh principle to his theory, something he calls “Unity” in …
Touch screens change behaviour
The act of reaching out and touching a screen affects choices made by users in ways not achieved with mouse and keyboard.
Employers need to consider health and safety of emails
Out of hours emails are a health and safety issue. It turns out that checking emails out of office hours leads to possible mental health issues for staff.
Why you need to behave like a teenage boy online
Teenage boys that show empathy gain almost twice as many girls as other young men. The reasons behind that also work for online businesses.
Why don’t people share more of your valuable stuff?
People tend to share for three reasons and the most common reason for sharing is one that most businesses do not get involved with. Time for a change?
How to win an argument online
Research shows that there are two steps you need to take to persuade people of your point of view online
Could you learn something from touching a robot’s bottom?
Touching a robot’s bottom emotionally stimulates people. So what can you do on your website that does the same for your visitors?
Do NOT share this post – instead, just read it
Sharing items might not be such a good idea after all. It seems we do not understand what we are actually sharing.
Here is why George Osborne cannot balance the books
Global finances are so tied up with the Internet it is our online behaviour that is causing economic chaos
What do young people really think about new technology?
Video produced by school children about the way in which modern technology is affecting teenagers
Finding the right colour for your brand
The colour that you choose to represent your business will have a massive impact on how people perceive your brand. Here’s how it works.
Psychology is fundamental to every business, especially online
Understanding your customers means you need to understand psychology and demonstrate you have thought about it.