Cluttered web pages may not be bad after all
Web page design can be crowded and the meaning still survives. We design clutter does not hinder visitors.
subconscious
Website analytics could waste your time
Website analytics can provide vast amounts of data. Much of it is useless as it provides little information about visitor intentions.
Email stops you sleeping
Checking emails late at night can affect your sleep patterns, say experts. Avoid sleep disruption with an effective email strategy.
Smelly study shows how to create a website
Web designers need to create the right online environment for getting visitors to do what they want them to do. A smelly train study shows what needs to be done.
Online brands could actually be driving customers away
British TV presenter, Jeremy Clarkson has hit the headlines with his poorly-judged comments about public sector workers. Union leaders demanded an apology – and got one. Now the BBC has received almost as many complaints about Clarkson as they did about Jonathan Ross and Russell Brand – both of whom were publicly ditched by the … Read more
Empathy and money don’t go together
People who love the concept of “Neuro-Linguistic Programming” (NLP) will often try to empathise with you by “mirroring” your body language. There is plenty of research which shows that when people are attracted to each other they tend to adopt similar body positions, make the same gestures and so on. As one person changes position, … Read more
Five Psychological Tips for Websites
Getting people to engage with your website and to click on anything is an ever increasing problem. The number of available web pages is rising dramatically – 40 new websites are created every single minute of each day. And together with the existing websites (all 260 million of them) Google reckons there are more than … Read more