In 2017, internet advertising spend surpassed that of TV for the first time and, as digital video continues to experience exponential growth, so 2018 is primed to be another defining year for digital video. In this thrilling and consistently evolving space, what trends are making waves and what waves have failed to make an impact?
Three fundamental elements to creating an effective YouTube channel
Content marketers often put videos on pages with lots of accompanying text. Research suggests that is a bad idea.
Websites do better when they focus on writing and written material. Videos help, but in spite of their popularity they add little value.
The experience of the leading online fabric retailers Joel and Son Fabrics shows exactly what you need to think about if you want to sell online.
New research from Google profiling UK YouTubers shows they are older, more social and more influential than you might expect
Touch focused video advertising creates a meaningful, measurable, and verifiable engagement between advertiser and audience; viewers interact directly and physically with the product, brand, concept or content.
New research reveals employers no longer see a traditional CV as an effective way of assessing potential candidates
Video showing several reasons why infographics are good for online business
. For the most part, users see Vine as a creative social app to do silly things, but businesses are starting to see more. Vine offers businesses a chance to connect with social media users in a fun, personal way
Business professionals, marketing consultants, and YouTuber’s now have a new source for making professional quality video presentations