How to use decision-making styles to sell more online
You can sell more online if you tap into the psychological decision-making styles of your website visitors
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Mobile is not as important as we think
Mobile is increasingly important for search and for the initial discovery of things to buy. But the desktop is where most purchases are made.
How to sell more online – use the phone…!
The highest conversion rates from websites come from people who phone in their order. They also spend more and stick around longer. The phone is crucial.
It’s a myth that you can make money online
The vast majority of blogs, social media accounts and websites do not make any money at all. Most are a cost to the business.
How to market your website to drive maximum sales
The article focuses on the Marketing tactics that should be followed to get good ROI by increasing the sales.
How to increase sales with a simple search box
Convenience is key if you want people to buy from your website. Number one on their list for convenience? Search.
What can your business really gain from car insurers?
Customer loyalty is dead. As competition increases and more products go on sale, people become less concerned about brand and being with the same supplier.
Making your online products seem tangible will raise sales
Website visitors need to see the tangibility of products to help encourage them to buy. But how do you do that in two dimensions online?
Want to make an impact with your business? Get on TV
The Internet might be central to your business, but TV is central to your customers. If you want to be noticed, get on TV
Businesses fail the business test
Businesses are still failing online to perform in the way their customers want
How to Make Niche Markets Work for You
This booklet helps you understand the value of niche markets and how they apply online
Seven Reasons for Using PrestaShop
PrestaShop is an excellent e-commerce system worthy of a serious look by small and medium sized companies in particular.
Don’t be fooled by the trend for advertising
Major web companies are switching to advertising instead of subscription models. But that only works if you have hundreds of millions of users.
Should you start collecting more online friends?
How many online friends should you have? Research shows that the more you have the richer you could become.
10 Concerns Affiliates Pose To Your Business
Affiliate marketing can be particularly risky in terms of liability exposure.