Leave your office to market your website

Can people see you in the “real world”? if not they might not think so highly of your online business The Prime Minister, David Cameron, was cheered by troops in Afghanistan yesterday as he thanked them for the work they are doing. Of course, in reality, his policy is the …

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You really need to take a break from the web

The Chief Executive of Brighton Council, John Barradell, has been in hot water this week after a little bit of creativity went too far. The Council was looking for “strategy directors” and wanted people who were keen to consider change, people who did not want to accept things the way …

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People you have never heard of could do your blog a great deal of good

David Walliams with his on-screen partner Matt Lucas; how much did they influence each other’s choice of off-screen partner? Pic courtesy: http://www.flickr.com/photos/admiralty Newly-weds David Walliams and Lara Stone are clearly very much in love. But did they choose each other because they fell in love, or were they influenced by …

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Why you need to say sorry online

David Miliband merely needs to say “sorry” and we’ll all feel better David Miliband might do better in the forthcoming elections for Labour Leader if he were to say one word – sorry. At the moment, however, he is in “attack mode” calling the Liberal Democrats hypocrites and claiming the …

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Twitter is not a new idea

The celebrity Tweeter, Amanda Holden, was “told off” last night by her producers at ITV for using her mobile during Britain’s Got Talent this week to send tweets. Apparently she was seen on camera sending her little messages during the live show. How do we know she was told off? …

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You are no longer in charge of your brand

BP share prices plummets (Picture from Yahoo! Finance) Imagine for a moment your job is CEO of BP and you take a look at the latest share price for your company. This chart doesn’t make you feel too good does it? Then imagine doing a blog search on Google for …

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The sun is shining and I bet you do not want to blog

Who wants to blog on a sunny day? The sun is shining, there is not a cloud in the sky and the last thing you want to do is write a blog post. You’d much rather be outside, relaxing with a refreshing glass of your favourite tipple by your side …

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Depressed students reveal value of email

Students appear to be more depressed than we ever thought possible. A new study shows that around 15% of college students suffer from depression – significantly more than the 10% found in previous studies. But the “twist” in this new research is that the data was collected only via email. …

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Your blog will succeed after you cross your fingers

Theo Walcott probably had his fingers crossed this morning hoping that he’d be selected to play for England in the World Cup in South Africa next week. Unfortunately it didn’t seem to do him any good; he wasn’t chosen for the championships and will now have to watch his team …

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How to create pictures from sound on your website

People will listen to your website even if it has no sound Hear this – your brain is infected with sound..! That’s right, new research from Canada suggests that almost all of us have had a sound virus in our brains at some stage. You hear a song on the …

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Your customers will repeatedly buy the same product from you

Boyzone’s Ronan Keating could give you a lesson in selling more online products Boyzone’s cheating Ronan Keating has been in a bit of bother this weekend after his wife found text messages on his phone between her hubbie and his alleged mistress. But in spite of the negative headlines his …

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Online shops need to enter the real world

Most shopping is done offline; shouldn’t your products and services be there…? Shoppers are spending more money than they did a year ago. Even though we’ve had the credit crunch, sales over the past year increased in value by almost 5%, in spite of only a 1.8% rise in volume. …

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Employees prefer free social networking to extra pay

Some commentators would have you believe that the Internet is the root of all evil. They cite the evidence produced earlier this week which shows that we are spending more hours online than ever before and that the bulk of that time is spent on social networking sites, like Facebook. …

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How to avoid the Tiger Woods effect online

We are more likely to support something when it has several positive associations than when it has just one Tiger Woods has announced he will be playing at The Open Championship at St Andrews in a couple of months time. That is a double edged sword for the Royal & …

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