People are honest online – honestly..!
People are more honest online than they are in the real world. New research compares online profiles on LinkedIn with printed résumés.
BBC Radio Berkshire
On BBC Radio Berkshire today as a guest on the Anne Diamond Show.
Search behaviour is not what you have been told
Search engines tell us that only the first few results get clicked on. That is not true; people look through several pages of search results
I luv u – well if I did I’d SAY so…!
Today, all across the Internet there will be messages of love. From Tweets to status updates on Facebook and cryptic messages on YouTube there will be an outpouring of affection on the web. There will also be hundreds of millions of text messages sent out saying something simple like “I …
How to Fall in Love with your Marketing for Valentine’s Day 2012
By Sookie Shuen Valentine’s Day 2012. It’s not just about hearts and flowers for your personal life. Why not use this auspicious date to re-ignite your passion for your own marketing strategy? Make the most of the year’s most romantic day to reconsider your own marketing approach – and look …
Immortum – An App for Using Social Media After Death
Maxelerator Ltd, a venture firm announces the launch of Immortum (http://www.immortum.com), a social media site that allows continued social media interactions even after people have died. Immortum allows people especially those near end of life due to age or illness to store their memories or messages and publish them later …
How to beat Facebook
Facebook engages its visitors better than other websites according to a new study. But the research reveals how you can take on Facebook.
Online survey tool is not relevant to participation
Online survey tool choice may not be worth worrying about to gain maximum participation in surveys. Your reputation is more important.
New Social Media Analytics Technology Measures ROI for Retailers
Now retailers can put a dollar amount to all types of social sharing. It’s simple to identify which social networks are driving the most sales. In addition you can analyze demographics at a product level. For example, Product A might be more popular among males aged 25-34 on Twitter while …
Can you take the risk? How Google detects paid links
Backlinks are still Google’s most important ranking signal. That’s why many businesses buy links to artificially improve the rankings of their websites. This can be very risky because Google doesn’t like paid links at all. If you use paid links to promote your website, you put your rankings at risk. …
How stupid can you be as a retailer?
Retailers are missing out on potential sales because they are not offering free, in-store Wi-Fi. People buy more if they get free Wi-Fi.
BBC Radio Scotland
Just been on the MacAuley and Co programme on BBC Radio Scotland talking about the benefits of blogging if you are a teenager.
Entrepreneurs Utilise Social Media to Increase Their Brand Awareness
There has never been a better time for SMEs to grab the web by its digital horns and see how it could benefit their business. According to research* by specialist business insurer Hiscox entrepreneurs that have incorporated social media into their business models claim they use it to not only …
Charles Dickens would have loved the Internet
Charles Dickens was born 200 years ahead of his time. Today the world celebrates his birth back in 1812 when the notion of the World Wide Web would have been science fiction. But had Dickens been around today there is little doubt he would have loved the Internet, would have …