Social Dating Attracts New Users, Yet Revenue Declines
Unrest in the British online dating industry
Seven Reasons for Using PrestaShop
PrestaShop is an excellent e-commerce system worthy of a serious look by small and medium sized companies in particular.
Don’t be fooled by the trend for advertising
Major web companies are switching to advertising instead of subscription models. But that only works if you have hundreds of millions of users.
Email marketing should be even more personal
Personalisation of email marketing doesn’t go far enough. To gain more engagement you need to make it even more personal and individual.
8 Elements of a High Performance Business Blog
Infographic showing the important elements of business blogging
Understanding the use of Emotion and Logic in Video Marketing
Regardless of how short a marketing video is, emotional thinking continues to dominate consumers’ thought processes, and emotion-based advertising speaks louder than logic.
Online is good, face-to-face is better
Research shows that even though online communication is greatly appreciated, people still prefer face-to-face
Point of Sale for the App Generation
There are apps that can transform the way a business is run, how staff and customers interact, and ultimately how profitable the business is.
Creative and Inspiring Navigation Designs Pave the Road to Success
Navigation is, without a doubt, the most important element in web design
Amazon Capture Number of New Followers on Social Media After the Introduction of #AmazonBasket
Amazon have managed to capture some of the highest numbers of new followers after the introduction of their #AmazonBasket hashtag.
Is HTTPS really necessary to get high rankings on Google?
According to Google, websites that use HTTPS might get a small ranking boost. Is this ranking boost relevant and what do you have to do to benefit from this change?