Amazon demonstrates it misunderstands pricing
Amazon’s dispute with Hachette reveals a lack of understanding about how people respond to pricing
BBC Radio Berkshire
Interviewed by Mike Read about the length of time people spend online these days
People decide to trust your website in an instant
People decided whether or not your website or online business is trustworthy before they are consciously aware of what is on the page.
BBC Radio Five Live
Interviewed this morning on the breakfast show about the amount of time people spend online these days – more than we spend sleeping.
Facebook is down….call the emergency services…!
People love something so much it is an emergency if it goes wrong. Do people love your business enough to call the police when it is not available?
Mobile shopping is just too risky for most people
Mobile retails suffers because of small screen sizes, limiting the extent of information people get, increasing their risk of purchase.
62% of UK Online Shoppers are Boomeroomers
Boomerooming is the process of researching products online, visiting a physical store to see/feel/touch/try a product in the flesh and find the best deals online before making the final purchase
Fast and fresh content is what websites visitors value most
Study reveals the top two requirements for your website Every week I sit in meetings with business owners who talk for ages about the design of their website. They are concerned about the colours, the typography and the overall look and feel. And every week in those meetings I say …
How resilient is your company website to attacks?
Even if you don’t consider your company’s website a particular target for hackers, it’s important to ensure your website is as resilient and protected as possibl
Google releases an algorithm update for local search results
The algorithm update changes the local search results on Google. How does this affect your rankings and what do you have to do?