Email marketing wastes so much time

Email marketing is a waste of almost everyone’s time. You spend a considerable part of your day handling email marketing messages. You either read them and then ignore them, or delete them or file them – but whatever you do, several hours of your working week are spent handling email …

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Daily Express interview

Just been interviewed by The Daily Express for an article on a new study showing we are spending less time on the phone and more time using email, instant messaging and so on.

How to remember everything you want to online

Your brain is immense and is capable of some fantastic things. It starts working a long time before you are even born and only stops working, it seems, when you want to recall a vital piece of information – usually, embarrassingly, in front of other people. Luckily, though, the Internet …

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What happens during a recession on the internet?

What happens during a recession? Well, stock markets go down, interest rates collapse, jobs are cut, inflation falls and governments run around like headless chickens blaming everyone else but themselves. But this recession is unique; it’s the first recession where so much of the economy is dependent upon the Internet. …

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What exactly is a blog?

What exactly is a blog? Every year around 30,000 people type that very question into Google. No doubt millions of other people ask the same question mentally, but aren’t that bothered to find out. Yet for businesses it’s an important question they rarely seem to answer. Have you decided what …

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Mirror neurons are essential to internet success

Web site visitors can be enticed away from their world and taken into the place you want them to inhabit – if you think about what you are doing with your web pages. Everyone who visits your site is in a different emotional state, has their mind on other things …

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Graham Jones appointed Lecturer in Ecommerce

Graham Jones has been appointed as a Visiting Lecturer in Ecommerce at The University of Buckingham. He will be delivering the e-commerce module for two honours degrees, “Business and Management” and “Marketing and Media Communications”. Graham said: “I am really pleased to be back at the University of Buckingham. I …

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People to follow on Twitter

Every Friday loads of people get recommended through the “followfriday” hashtag scheme. Already, that sounds confusing….! So, if you are unfamiliar with the concept of the hashtag read this article on hashtags from Twitip. Essentially a hashtag is just a word that you use to collect together a whole load …

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Japanese supermarket makes buying easy for your online shoppers

Japanese shoppers are finding it easier to buy from a new kind of online store that replicates what they see in their local supermarket. The Okuwa Company owns over 140 supermarkets in southern Japan but has recently seen a boost to its online sales thanks to supplying its customers with …

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On BBC Radio Newcastle

On the drive-time programme on BBC Radio Newcastle talking about how Internet rumours spread. A Newcastle fan started a rumour in an online forum about his football club, only to find the world’s media was reporting it as fact….!

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Unhub helps your website visitors find you everywhere

Website owners often have a real problem thanks to the burgeoning impact of Web 2.0 technologies. The issues is this: most people active online these days have several places which they can call “home”. They have a web site, a Facebook page, a Twitter page, not to mention Ecademy, Squidoo …

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Use a blog to keep your customers happy

A happy customer is usually a loyal customer and is also someone who ends up referring business to you as well. In other words, look after your customers and they will look after you. That, of course, is a rather well-known business adage, which is why it is so suprising …

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In Business Week

I’m in Business Week’s “Debate Room” article talking about online shopping and how it is overrated…! See: Business Week Debate Room