Internet Psychologist
Product developers often want to ensure that the “baby” they have lovingly produced for the world is as complete as it can possibly be. They want the design to be right, the features to be perfect and the testing to be so thorough that no-one will find fault at launch. …
Dail Telegraph interviewed me yesterday for today’s article on Legacy Locker. http://snurl.com/fkhgs
Increasingly vocal criticisms of Google suggest that its halo is slipping. In psychological terms, it is teetering on the edge of falling victim to the “reverse halo effect”. The “halo effect” itself is whereby we judge a brand, a company, or a person based on just one fact we know …
People searching for restaurants online will now be shown localised results with maps to potential eating places, thanks to the latest innovation from Google. Indeed, if you are looking for anything that could be found locally, Google will now insert a map into the search results for you, largely by …
Bloggers are wasting millions of hours of productivity around the world – and it’s getting worse. Just over two blog postings are made every second of every day – and that’s only for the regularly active blogs. According to the latest figures from blogwatcher, Technorati, around 3m blogs are updated …
Google is in the final stages of negotiations to buy Twitter, according to “people close to the negotiations” who have informed TechCrunch. If this turns out to be true, it could be a disaster for Twitter users. Google’s virtual monopoly position online means it will be able to do almost …
Facebook users are better employees. According to new research from the University of Melbourne, people who are allowed to use Facebook at work are more productive than people who don’t have access to the social networking site. The study shows that in offices where people are allowed access to Facebook …
American psychologists working in London have teamed up with French educationalists to produce a new social network that understands your motives and intentions based upon what you type in. They hope to use the new system to eliminate the considerable amount of time wasting that goes on as a result …
Last year, in the USA alone, advertisers “invested” some $21bn in online advertising. No wonder we are in an economic mess – most of that money is being thrown away since almost no-one is looking at online adverts. Banner advertising has long been known to attract few people; current click-through …
Interviewed today for feature article on the psychology of Facebook. I’ll publish the link when it is published.
Twitter is full of liars; honestly. In fact, so is the big wide world. It may come as a shock to you, but people often don’t tell the truth. Twitter is no different – except for one thing. In the “real world” you are able to spot liars using subtle …
This is a short report detailing the latest social networking statistics. This covers usage of social networks, the demographics of users, as well as some basic business statistics.
I was asked today to appear on a satellite TV programme for the Sky package on the psychology of social networking. They want me to be a panellist in an hour-long studio discussion programme.
This is a White Paper on how marketers are using social media to grow their business. It is written by Michael A. Stelzner an expert in online marketing using reports and white papers. The report provides the details of research on almost 1,000 companies on their use of social media. …