Forget video or blogging if you want to reach business leaders
C-suite business leaders are mainly interested in long-form written content and books. Videos and blog posts are of little interest.
Graham Jones
How human is your business?
The past few month have not been the best in Britain, have they? We’ve had terrorist attacks, an indecisive election exposing significant divisions in our society, and now the dreadful Grenfell Tower fire. Yet amongst all the problems, one thing has shone through. Whether it was in Manchester, or Borough …
How to be an email superstar
Thank you for opening this email; I appreciate it. I know that this is just one of hundreds of emails you will receive today and so I am grateful that you chose to open mine. Typically, each of us now receives 300 emails per day. The average office worker is …
How to Have a Good Day
How to Have a Good Day is billed as “the essential toolkit for a productive day and beyond”
Is your website personality attractive enough?
As soon as someone lands on a web page, they get a “feel” for your site. But are you showing the most preferred personality traits?
Five reasons you don’t need mobile access on The Tube (or any metro or subway)
Transport for London is talking to communications companies so mobile phone coverage can be extended throughout London Underground.
Is communication getting too complex for brands?
Different categories of customers prefer alternative methods of communication. There is a complex array of methods of communicating required by brands.
Your website can learn from the Top 10 sites in the world
Internet Psychologist Graham Jones explains what you need to do to get attention for your website by analysing the Top 10 sites in the world.
Talk Radio Europe
Interviewed for Talk Radio Europe’s morning show about the psychology of the “Blue Whale” social networking “game”
Well would you believe it? Donald Trump is right about Twitter
Political study shows how to get the most out of social media – and business people won’t like it. You need to do what Donald Trump does.
Cyber attack – why don’t people update their computers?
Why do people avoid securing their computers? Millions of computers are unprotected from hacking and viruses? Why?
You too could be an Internet Troll
Research shows that “trolling” is contagious. You can become an online troll if other people around you are negative and you are in a bad mood.
How to win friends and influence people in the digital age
How to win friends and influence people in the digital age is an updated version of the all-time classic book
Three facts that Internet businesses can learn from UK politics
The UK is gripped by politics at the moment with local elections across the country and an impending general election. Take note, online businesses…!
Digital Marketing for Dummies
The one thing about a “For Dummies” book is that you know you are going to get something you can dip in and out of, and which has tips, things to remember and traps to avoid. So, this book ticks all those boxes for you. However, Digital Marketing for Dummies …