Facebook is useless for business – isn’t it?
Facebook is no good for business, so say many people. But why are they believed? Why does such a popular myth endure?
Internet Psychologist
Facebook is no good for business, so say many people. But why are they believed? Why does such a popular myth endure?
On the Anne Diamond Show talking about the psychology of email.
Staying in contact with business people who refuse your proposals could be bad for your mental health. You should ditch them from your list.
Google is trying to control me with its so-called personalisation. But all it does is annoy.
The online world could be making us all much nicer people. Links to brain grey matter and altruism have been found.
Interview on the psychology of Facebook for More! Magazine
Recent media appearance for Grazia magazine
Companies using social media fail to understand whether it generates any profits for them – a basic schoolboy business error
Mail on Sunday interview about the psychology of Facebook
Your social profile pictures need to match what people say about you. Otherwise your are not attractive to visitors.
Finding time to use several social networks can be a problem for many businesses. However, there is a way of ensuring you do find the time.
The price you charge online depends on whether the item will help people achieve short term or long term goals. Focus on that to help set your prices.
Reminding your website visitors they are spending money actually helps them focus on specific things which make them more likely to buy
The fact that the mobile web is used in noisy surroundings means we could find it more difficult to use than the desktop Internet
If you cannot turn off the Internet, it means you cannot turn off change, nor can businesses control their staff or customers any more