Falling newspaper circulation is a failure of engagement, so take a tip bloggers..!
Newspapers are not losing circulation because of the web but because of lack of engagement. This gives a clue to bloggers as to how to increase readership.
Internet Psychologist
Newspapers are not losing circulation because of the web but because of lack of engagement. This gives a clue to bloggers as to how to increase readership.
The European Ryder Cup victory shows that motivation is vital. If your online success needs boosting maybe it is your motivation that needs changing.
BookMe, a new online booking service for SMEs has launched today, allowing customers to book appointments online 24/7, even when businesses are closed.
If your sales messages are wrapped up in story form, you stand a much greater chance of them being listened to and understood.
Social media do not lead people to buy from you. Research shows that good old-fashioned marketing is responsible for most online purchasing.
How do you change the behaviour of your customers? You need to use nudge and think techniques together.
Facebook is no good for business, so say many people. But why are they believed? Why does such a popular myth endure?
On the Anne Diamond Show talking about the psychology of email.
Staying in contact with business people who refuse your proposals could be bad for your mental health. You should ditch them from your list.
Google is trying to control me with its so-called personalisation. But all it does is annoy.
The online world could be making us all much nicer people. Links to brain grey matter and altruism have been found.
Interview on the psychology of Facebook for More! Magazine
Recent media appearance for Grazia magazine
Companies using social media fail to understand whether it generates any profits for them – a basic schoolboy business error
Mail on Sunday interview about the psychology of Facebook